Job Title : Freelance Meta Ads Specialist (Part-time) Experience : 3+ Years Employment Type : Freelance | Part-time | Remote Compensation : Based on experience and expertise

About Us At Hashtag Media & Technology, we are a forward-thinking digital marketing and technology agency working with brands across India, UAE, UK, and Australia. We specialize in digital marketing, brand storytelling, design, and performance media.

Role Overview

Key Responsibilities

- Develop, launch, and manage Meta advertising campaigns aligned with business objectives.
- Plan effective audience targeting, segmentation, and remarketing strategies.
- Create and optimise campaigns for Lead Generation, Traffic, Engagement, and Conversions.
- Continuously monitor campaign performance and implement optimisation strategies to improve results.
- Conduct A/B testing for creatives, ad copies, audiences, and campaign structures.
- Analyse key performance metrics and prepare regular performance reports with actionable insights.
- Collaborate with the creative team to develop high-performing ad creatives.
- Stay up to date with Meta Ads platform updates, best practices, and industry trends.

Required Skills & Qualifications

- Minimum 3 years of hands-on experience managing Meta Ads campaigns.
- Strong expertise in Meta Ads Manager and Business Manager .




- Experience with Meta Pixel , Conversion API (CAPI) , and event tracking.
- Proven success in executing lead generation and conversion-focused campaigns.
- Strong analytical skills with the ability to optimise campaigns based on performance data.
- Excellent communication, reporting, and time management skills.
- Ability to work independently and manage multiple projects efficiently.

Preferred Qualifications

- Experience with Google Analytics (GA4) .
- Understanding of landing page optimisation and conversion rate improvement.
- Basic knowledge of Canva or Adobe Creative Suite.
- Prior experience handling campaigns for multiple clients or agency environments.

Working Schedule

- Part-time (15-20 hours per week)
- Flexible working hours
- Fully Remote

What We Offer

- Flexible remote work environment.
- Chance to work on a variety of brands and campaigns.
- Performance-based incentives for exceptional results.
- Long-term freelance engagement with growth opportunities.

Pay: ₹23,500.00 - ₹30,000.00 per month

Benefits :

- Work from home

Application Question(s):

- What is your expected salary?
- What is your Current Salary?

Experience :

- Meta Ads : 3 years (required)

Work Location: Remote

📌 Freelance Social Media Specialist (Meta Ads) (India)
🏢 Hashtag Media E Technology
📍 India