About The Chance A dynamic performance-driven marketing firm serving the automotive ecosystem across India, we partner with OEMs, dealerships, and mobility-tech startups to scale acquisition, retention, and brand engagement through data-backed digital campaigns. Our team thrives on turning traffic into test drives, leads into conversions, and insights into ROI—leveraging programmatic, social, and search channels to drive measurable growth in a fast-evolving auto landscape. Role & Responsibilities
• Plan, execute, and optimize paid media campaigns across Google Ads, Meta, YouTube, and automotive-specific platforms (e.g., CarDekho, Spinny, OLX Autos).
• Track KPIs including CAC, ROAS, conversion rates, and funnel drop-off—using GA4, UTM tagging, and marketing dashboards.
• Collaborate with creatives and copywriters to A/B test ad creatives, landing pages, and CTAs for performance uplift.
• Manage budgets, allocate spend by channel, and report weekly performance with actionable insights to leadership.




• Partner with sales & CRM teams to align campaign goals with dealership footfall and lead quality benchmarks.
• Stay ahead of automotive buyer behavior trends, platform algorithm shifts, and competitive campaign strategies. Skills & Qualifications
• Must-Have
• Google Ads
• Meta Ads Manager
• GA4
• UTM Tracking
• ROAS Optimization
• Automotive Lead Funnel
• Performance Reporting
• CRM Integration
• Preferred
• CarDekho/OLX Ads
• LinkedIn Ads
• Automotive CRM Tools (e.g., DealerSocket, Salesforce Automotive) Benefits & Culture Highlights
• On-site collaboration with cross-functional teams in a fast-paced, results-driven environment.
• Exposure to top auto brands and cutting-edge digital strategies across India’s mobility sector.
• Ownership of high-impact campaigns with direct line of sight to revenue and customer acquisition metrics.

Skills:
google ads,performance reporting,crm integration,automotive,campaigns,digital,google

📌 Performance Marketing Executive (Surat)
🏢 Beyond Border Consultants
📍 Surat