About the Role
We need a hands-on technical manager to own our API, integration and tracking work and to guide a small development team. You will build and fix things yourself, and you will also review developers’ work and unblock them. This is not a purely managerial role.
What You’ll Do
APIs & Webhooks: Build, integrate and maintain REST APIs and webhooks. Handle authentication (API keys, OAuth 2.0, JWT). Troubleshoot failed API calls, data mismatches and integration errors.
CRM & Data Integrations: Connect websites, landing pages, CRMs and internal systems. Sync lead creation, status updates and conversion events between systems without duplicates.
Marketing Tracking: Implement and debug Meta Pixel and CAPI, Google Ads conversion and offline conversion tracking, GA4, GTM, server-side tracking, GCLID/FBCLID and UTM capture. Send lead status and revenue values back to ad platforms.
Server, Cloud & Database: Manage deployments, hosting, DNS, SSL, Cloudflare and cloud servers (AWS/GCP/Azure). Monitor uptime and logs, and work with SQL/NoSQL databases.
Team & Delivery: Review code and implementation quality, allocate tasks, track delivery, keep documentation up to date, and be the escalation point for complex technical issues.
Must-Have (Mandatory)
5–7 years of backend development experience (Node.js, PHP/Laravel, Python or Java/.NET)
REST API development and third-party API integration
Webhook implementation
CRM integration experience
Meta CAPI and Google Ads conversion/offline conversion integration
GTM and GA4
Server-side tracking
Linux/cloud server and deployment knowledge
MySQL/PostgreSQL (MongoDB is a plus)
Experience reviewing or managing developers (even a small team)
Strong troubleshooting skills
Good to Have (Bonus)
AWS/GCP certification
Docker, CI/CD and DevOps exposure
Affiliate/postback and S2S tracking
WhatsApp or communication API experience
Fintech, e-commerce or ad-tech background
Experience with high-volume lead and conversion data
Experience building internal automation
Qualification: Bachelor’s degree in Computer Science, IT, Engineering or a related field (preferred). Success in This Role Means
Reliable APIs and webhooks with few integration failures
Accurate conversion tracking and attribution
Reliable production systems and valuable uptime
On-time delivery by the development team
Quick resolution of critical technical issues
-
📌 Senior Software Engineer Pune (India)
🏢 Webocto
📍 India