CYBAZE– DIGITAL MARKETING EXECUTIVE JOB DESCRIPTION

Experience: 2+ Years
Location: Landmark Centrio , Calicut
Employment Type: Full time

Job Summary

We are looking for a Digital Marketing Executive with 2+ years of experience to manage digital marketing activities, strengthen our online presence, generate quality leads, and contribute to business growth.

Key Responsibilities
Develop and execute digital marketing strategies and campaigns, including performance and organic marketing.
Plan, manage, and optimize Google Ads / PPC campaigns for lead generation and conversions.
Implement SEO and GEO (Generative Engine Optimization) strategies to improve website visibility, traffic, and rankings.
Manage LinkedIn, Facebook, Instagram, and other relevant social media platforms.
Create and coordinate blogs, website content, social media, and promotional content.
Generate and nurture quality leads through digital, email, and lead-nurturing campaigns.
Conduct keyword research, competitor analysis, and market research.
Monitor website and campaign performance using Google Analytics, Google Search Console, and relevant SEO tools.
Track leads, conversions, CPL,



ROI, and campaign performance and prepare reports.
Coordinate with sales, design, content, and technical teams for campaign execution.
Stay updated with AI, LLMs, digital marketing trends, tools, and emerging technologies.

Required Qualifications & Skills
2+ years of professional experience in Digital Marketing.
Robust expertise in Performance Marketing, Organic Marketing, SEO, SEM, Google Ads, and Social Media Marketing.
Hands-on experience in lead generation and digital campaign management.
Knowledge of GEO, LLMs, and AI-driven search.
Working knowledge of Google Analytics, Google Search Console, SEMrush/Ahrefs, or similar tools.
Positive content writing, communication, analytical, and problem-solving skills with a data-driven approach.
Working knowledge of MS Excel / Google Sheets.
Knowledge of WordPress/CMS and email marketing tools is an added advantage.
Google Ads / Analytics certification is an advantage

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist Kozhikode
🏢 Cybaze Insights
📍 Kozhikode