Key Roles & Responsibilities
• Website & Content Management
• Create, edit, and update website content.
• Write engaging product descriptions and product-related content.
• Develop blogs, articles, and educational content.
• Prepare landing page and promotional content.
• Ensure accuracy, consistency, and quality of website content.
• Search Engine Optimization (SEO)
• Conduct keyword research and competitor analysis.
• Implement on-page SEO strategies.
• Optimize meta titles, meta descriptions, and image ALT tags.
• Improve website content for search engine visibility.
• Monitor and improve organic website traffic.
• Social Media Management
• Develop monthly social media content plans.
• Write creative captions and promotional content.
• Schedule and publish social media posts.
• Manage audience engagement and respond to enquiries.
• Plan social media campaigns and product promotions.
• Digital Advertising & Marketing
• Plan and execute Google Ads campaigns.
• Manage Facebook and Instagram advertising campaigns.
• Support LinkedIn marketing activities.
• Monitor advertising performance and optimize campaigns.
• Identify opportunities to improve online reach and conversions.
• Email Marketing
• Create newsletters and promotional emails.
• Develop product launch and marketing email campaigns.
• Coordinate customer communication through email.
• Analytics & Performance Reporting
• Monitor website traffic and performance.
• Track social media engagement and growth.
• Analyse digital advertising campaign results.
• Prepare regular marketing performance reports.
• Marketing & Team Coordination
• Coordinate with the Creative Designer for marketing materials.




• Work closely with the Sales Team to understand product requirements and promotions.
• Plan and execute marketing campaigns.
• Support product launches and other promotional activities. Educational Qualifications
• Bachelor's degree in Marketing, English, Journalism, Mass Communication, Digital Marketing, or any related field.
• 1–3 years of relevant experience in content writing and digital marketing.
• Excellent English writing, editing, and communication skills. Technical Skills & Requirements
• Good knowledge of SEO and keyword research.
• Familiarity with Google Ads and Meta Ads.
• Understanding of social media marketing.
• Knowledge of email marketing and Google Analytics.
• Familiarity with WordPress, Shopify, Canva, or similar platforms.
• Ability to create engaging and SEO-friendly content.
• Basic understanding of digital marketing analytics and reporting. Preferred Background Candidates with an educational background or skilled experience in the following fields will be preferred:
• Dentistry (BDS/MDS)
• Dental Technology
• Life Sciences
• Pharmacy
• Healthcare
• Medical Devices
• Healthcare or Dental E-commerce Knowledge of dental and medical products will be an added advantage, particularly for creating technical product descriptions and educational content. Key Competencies
• Excellent written and verbal communication.
• Creativity and attention to detail.
• Strong research and analytical skills.
• Ability to manage multiple projects and deadlines.
• Independent working ability and team coordination.
• Interest in learning about dental and healthcare products.

How to Apply
Interested candidates are requested to send their updated CV to: Email: [email protected] Contact: (phone hidden)

📌 Content Writer (Pallikkara)
🏢 Penta Orthodontics
📍 Pallikkara