Chance for a hands-on Brand Manager to drive end-to-end brand strategy, product launches, and go-to-market execution for a luxury consumer-facing brand. The role will own positioning, partnerships, launch planning, agency management, and post-launch performance.

- Own product brand strategy, positioning, and brand planning
- Develop and execute end-to-end GTM and launch plans
- Build compelling brand propositions backed by consumer insights
- Lead agency partners across creative, media, digital, and experiential
- Drive strategic partnerships and co-branded marketing initiatives
- Manage launch budgets, KPIs, and brand performance metrics
- Collaborate with sales, product, PR, and customer experience teams
- Execute launch events, consumer experiences, and activation programs
- Track post-launch performance and optimise growth initiatives
- Ensure consistent brand storytelling across all touchpoints

Own end-to-end launches for the luxury portfolioHigh visibility role with direct leadership exposure

- 4-8 years of experience in Brand Management, Product Marketing, GTM, or Category Marketing roles in luxury brands targeting HNIs and UHNIs
- Demonstrated ownership of brand plans and launch strategies
- Strong understanding of the complete Brand Management lifecycle
- Hands-on experience managing integrated campaigns and external agencies
- Exposure to strategic partnerships, alliances,



and co-marketing initiatives
- Strong stakeholder management with cross-functional teams
- Experience in luxury, exclusive consumer brands, financial services, lifestyle, hospitality, technology, or automotive sectors
- Candidates from premium credit card businesses, loyalty programmes, luxury brands, fintech, travel, or high-engagement consumer categories will be particularly relevant
- Commercially minded, execution-focused, and comfortable operating as an Individual Contributor
- MBA preferred

Our client is a fast-growing premium consumer brand focused on delivering differentiated customer experiences and building a robust market presence. Backed by significant scale and investment, the organisation is expanding its portfolio and is seeking entrepreneurial marketing talent to shape the success of future launches.

- Complete ownership of high-impact product and brand launches
- Opportunity to shape the growth journey of a premium brand
- Direct exposure to senior leadership and decision-making
- Significant autonomy in driving brand strategy and execution
- Opportunity to work with leading agency and strategic partners
- Fast-paced workplace with strong career growth potential
- Attractive compensation and benefits package aligned with experience and performance

📌 Brand Manager-Luxury Portfolio (Automobile, Gurgaon, 4-8+ yrs) (Gurugram)
🏢 Michael Page
📍 Gurugram