We are seeking an experienced, strategic, and results-driven Head of Marketing – Branding, Digital Marketing & AI-Driven Growth to strengthen our global brand presence, drive digital marketing initiatives, and accelerate business growth.
Key Responsibilities & Specializations
Branding & Corporate Marketing: Brand strategy, positioning, corporate communications, and global brand awareness.
Digital & Performance Marketing: Google Ads, LinkedIn campaigns, social media marketing, and ROI optimization.
SEO & AI-Driven Marketing: SEO, AI Optimization (AIO), Generative Engine Optimization (GEO), and Answer Engine Optimization (AEO).
Product Marketing: Product positioning, go-to-market strategies, and competitive differentiation for enterprise software solutions.
B2B Lead Generation: Demand generation, account-based marketing (ABM),



marketing automation, and sales pipeline development.
Marketing Leadership: Strategic planning, team management, budgeting, marketing analytics, and international marketing initiatives.

Ideal Candidate Profile
5+ years of relevant marketing experience with demonstrated leadership capabilities.
Robust background in B2B Technology, Enterprise Software, or SaaS Marketing .
Proven success in branding, digital marketing, SEO, and qualified lead generation.
Experience with AI-powered marketing tools and emerging digital trends.
Excellent communication, analytical, and leadership skills.

📌 Marketing Lead / Marketing Manager (Secunderabad)
🏢 Focus Softnet
📍 Secunderabad