30 Oct
|
Birla Carbon Italy
|
Maharashtra
30 Oct
Birla Carbon Italy
Maharashtra
Job Description:Key ResponsibilitiesDevelop and execute CRM and retention strategies across Email, SMS, WhatsApp, Push Notifications, and other customer touchpoints.Manage customer lifecycle journeys, including onboarding, cart abandonment, repeat purchase, reactivation, and loyalty campaigns.Create customer segments and personalized campaigns to improve engagement and conversion.Analyze customer behavior, campaign performance, and retention metrics to generate actionable business insights.Build and maintain dashboards to track key KPIs such as CRM revenue, retention rate, repeat purchase rate, CLV, and campaign ROI.Partner with Ecommerce, Marketing, Merchandising, and Technology teams to drive customer growth initiatives.Conduct A/B testing and optimization to improve campaign effectiveness and customer experience.Support loyalty program execution and customer database management.Go BackApply to JobRefer a friend
📌 Assistant Manager - Ecommerce Analytics & Retention - Galeries Lafayette (Maharashtra)
🏢 Birla Carbon Italy
📍 Maharashtra