Job Description - Social Media & Digital Marketing ExecutiveCompany

Mikky Publication Services Private Limited

Position

Social Media & Digital Marketing Executive

Location

Gurugram

Profile Summary

Key Responsibilities

- Plan, execute, and optimize Meta Ads campaigns across Facebook and Instagram for lead generation and brand growth.
- Manage the company's Social Media platforms , including content planning, scheduling, publishing, and audience engagement.
- Develop and implement Social Media Marketing strategies to increase brand awareness and online presence.
- Handle SEO activities , including keyword research, on-page optimization, website content optimization, and link building.
- Monitor SEO performance, organic traffic, rankings, and website visibility and identify opportunities for improvement.
- Drive qualified leads and traffic through Meta Ads, SEO, organic social media, and paid marketing campaigns .
- Conduct A/B testing of ad creatives, copy, audience targeting, and landing pages to improve campaign performance and ROI.
- Track and analyze campaign performance using Meta Business Suite, Google Analytics, Google Tag Manager , and other relevant tools.
- Coordinate with content writers, designers, and developers for Social Media content, SEO content, creatives, and high-converting campaigns .




- Stay updated with the latest Social Media trends, Meta Ads updates, SEO techniques, and digital marketing strategies .
- Prepare performance reports and provide actionable insights to management.

Required Skills :

- Graduate in any relevant field.
- 1+ year of experience in Social Media Marketing, Digital Marketing, or a related role.
- Strong knowledge of Social Media Marketing and Meta Ads .
- Practical understanding of SEO, keyword research, on-page SEO, and link building .
- Knowledge of Google Ads, Google Analytics, and SEO tools .
- Good written and verbal communication skills .
- Basic knowledge of content creation, Canva, and copywriting .
- Good understanding of online marketing channels and lead-generation strategies.
- Analytical, proactive, organized, and results-oriented approach.

What We Offer

- Young and vibrant team
- Fast-paced and growth-oriented work culture
- Networking opportunities
- Professional growth and recognition
- Opportunity to work on Social Media, Meta Ads, SEO, and digital marketing campaigns

Pay: ₹25,000.00 - ₹28,000.00 per month

Advantages :

- Flexible schedule
- Leave encashment
- Provident Fund

Work Location: In person

📌 Social Media Executive (Gurugram)
🏢 Mikky Publication Services
📍 Gurugram