Job Title : Field Marketing Executive Department : Marketing & Outreach Locations : G.B. Nagar, Ghaziabad, Delhi Reporting To : Marketing Manager / Business Development Manager

Company Name : Prince Edutech Pvt Ltd Brand Name : airGurukul Address : Plot No. 9, Knowledge Park-III, Greater Noida, G.B. Nagar, U.P. - 201306

Role Overview

The Field Marketing Executive will be responsible for executing all on-ground (offline) marketing activities to promote our courses/brand, generate quality leads, and support the admissions/sales teams.

Is role ka main focus hai market mein jaa kar brand ko visible banana + enquiries laana .

Key Responsibilities1. On-Ground Promotion & Branding

- Canopy / stall / kiosk setup and management in markets, coaching hubs, schools, colleges, coaching institutes, and public places.
- Pamphlet, brochure, leaflet distribution in targeted areas.
- Wall posters, banners, flex, standee placement as per branding plan.
- Ensure brand visibility in nearby coaching zones, bus stands, metro stations, market areas, etc.

1. School / College / Coaching Visit

- Regular visits to schools, colleges, coaching centres, and tuition points to promote our courses.
- Meet principals, coordinators, teachers, and campus influencers to build relationships.
- Conduct small seminars, orientation sessions, and counselling camps (with team support).

- Lead Generation & Data Collection

- Collect student/parent data (name, class, mobile number, interest) during field activities.
- Maintain proper lead sheets / Excel / CRM and share daily with the marketing/admission team.
- Motivate students/parents to visit the centre / download the app / attend demo classes / join live classes.

- Event & Activity Execution





- Support in planning and executing ground events - scholarship tests, open seminars, demo classes, workshop days, career guidance sessions, etc.
- Manage crowd, registration desk, feedback forms, and branding at events.
- Coordinate with vendors for flex, standees, sound system, printing, etc. (if required).

- Market Research & Competitor Tracking

- Visit competitor institutes/centres to understand their offers, branding style, and fee patterns.
- Share field feedback about student demand, popular exam categories, and area potential.

- Daily Reporting & Coordination

- Maintain a daily activity report (DAR) - places visited, people contacted, leads generated, enquiries created.
- Coordinate closely with the admission/sales team to ensure follow-up on leads.
- Attend regular review meetings and share ideas to improve outreach.

Key Performance Indicators (KPIs)

- Number of leads generated per day / per week
- Number of school/college/coaching visits
- Canopy / stall activities completed as per plan
- Conversion support - enquiries to admissions (indirect contribution)
- Proper and timely reporting & documentation

Eligibility & Qualifications

- Minimum Graduation (any stream).
- Freshers can apply; experience in field marketing / sales / promotions / education sector will be an advantage.




- Basic understanding of the local area / market .

Skills & Competencies

- Good communication skills - Hindi (must) , basic English (preferred).
- Confident, energetic, and comfortable with field work (90% role on-ground) .
- Ability to talk confidently to students, parents, shopkeepers, and school staff.
- Basic smartphone handling - WhatsApp, calling, location, simple Excel/Google Sheets (for reporting).
- Target-oriented and willing to work in a performance-based environment.
- Honest, punctual, and disciplined.

Work Schedule

- Full-time, 6 days a week (1 weekly off - [Day])

- Field timings as per company schedule, usually 9:00 AM - 6:00 PM :

- Extra activities on Sundays / special events may be required (with compensatory benefit as per company policy).

Compensation & Benefits

- Monthly Salary : ₹25,000 - ₹35,000 (based on experience & interview)
- Incentives : Performance-based incentives on leads/admissions/targets achieved.
- Conveyance / field travel support as per company policy.

Growth Opportunities

- Prospect to grow into Senior Field Executive / Team Leader / Business Development Executive / Centre Manager , based on performance.
- Training on communication, sales, counselling, and basic marketing tools .

Interview Details

Interview Date : 21 March to 31 March 2026 Timing : 11:00 AM - 4:00 PM Interview Mode : Walk-in Interview

Interview Venue : PIIT (Prince Institute of Innovative Technology) Plot No. 9, Knowledge Park-III Greater Noida - 201306

Contact Details

Contact No: (phone hidden)

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Field Marketing Executive for Online Coaching of Competitive Exams (Greater Noida)
🏢 airGurukul
📍 Greater Noida