About Jimiki

Jimiki is a fashion jewellery and hair accessories brand with stores in Bengaluru and an online store at jimiki.in. We make trend-led, affordable pieces for everyday wear and special occasions.

Website:https://jimiki.in

Role summary

You will own paid acquisition and conversion across digital channels to grow online sales and store footfall profitably.

Key responsibilities

- Plan, run and optimise paid campaigns on Meta (Facebook and Instagram) and Google (Search, Shopping, Performance Max, YouTube).
- Manage the monthly ad budget against ROAS, CAC and conversion targets.
- Test ads regularly with the design team (creatives, hooks, formats) and apply what you learn.
- Set up and maintain tracking and product feeds: GA4, Meta Pixel, Conversions API, Google Tag Manager, Merchant Center and the Meta catalogue.




- Build remarketing and repeat-purchase journeys with the CRM team (WhatsApp, email, SMS).
- Run local campaigns to bring shoppers into our stores during launches, festive seasons and sales.
- Report weekly and monthly on performance, with clear recommendations.

Must-have

- Hands-on experience with Meta and Google Ads, with meaningful monthly spend.
- Solid command of ROAS, CAC, LTV and funnel metrics.
- Working knowledge of GA4, GTM and Excel or Google Sheets.
- A good eye for creative and clear briefing.

Good to have

- Experience with Shopify and marketplace ads (Amazon, Myntra, Flipkart etc).
- Experience linking online ads to store sales.
- Experience in fashion, jewellery or accessories.

📌 Performance Marketing Specialist (Bengaluru)
🏢 The Hoops
📍 Bengaluru