Company Description Illustre Software is a Salesforce-focused technology partner that helps organizations turn complex business visions into executable solutions. The team is composed of certified Salesforce Admins, Developers, Architects, and Consultants who deliver tailored CRM engineering, custom builds, and advanced integrations. Illustre specializes in multi-cloud deployments across Sales, Service, Experience, Marketing, and Revenue Cloud, ensuring cohesive data flows and system performance. The company is an early adopter of AI-driven CRM innovation, implementing Agentforce AI agents and IT services to automate support and interactions. Illustre emphasizes execution-first partnerships, working as hands-on builders to deliver rapid time-to-value and strong ROI for its clients. Role Description The Marketing Executive role is a full-time hybrid position based in Lucknow, with flexibility for partial work from home. This role involves planning and executing marketing campaigns that support Illustre Software’s Salesforce and AI service offerings, including digital and offline initiatives. The Marketing Executive will conduct market research to identify target segments, competitor positioning, and emerging trends, and will translate insights into actionable marketing plans. Day-to-day responsibilities include coordinating with sales and technical teams, creating marketing collateral,



managing lead-generation activities, tracking campaign performance, and supporting events or webinars. The role also includes maintaining consistent brand messaging, optimizing communication across channels, and contributing to strategic marketing initiatives that drive growth. Qualifications
• Candidates should possess solid Market Planning and Marketing skills to design and execute effective campaigns.
• Candidates should possess Market Research skills to analyze customer needs, competition, and industry trends.
• Candidates should possess solid Communication skills to create clear messaging and collaborate with cross-functional teams.
• Candidates should possess Sales and Marketing skills to support lead generation, nurture prospects, and align efforts with revenue goals.
• Experience in B2B technology or SaaS marketing, preferably in CRM or Salesforce ecosystems, is beneficial.
• Ability to analyze campaign metrics, use marketing automation or CRM tools, and present insights clearly is preferred.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Strong organizational skills, attention to detail, and the ability to work independently in a hybrid environment.

📌 Marketing Executive (Lucknow)
🏢 Illustre Software
📍 Lucknow