Job Requirements CRM Manager- JD Role Purpose The CRM Manager is responsible for driving CRM excellence, Sales Force Effectiveness and commercial analytics to improve sales productivity, pipeline visibility and business performance. The role serves as a key business partner to the commercial organisation, ensuring effective CRM adoption, solid data governance and actionable insights that enable informed and timely decision-making. Key Responsibiliities Drive Commercial Excellence initiatives to improve sales effectiveness, productivity, and business performance. •CRM process and Tool training for sales team. •Lead Sales Force Effectiveness (SFE) programs, territory optimization, sales planning, and funnel management. •Develop and implement commercial excellence frameworks and performance management processes. •Manage CRM platforms (Oracle Share Cloud, Microsoft Dynamics CRM, CPQ, Pricing Tool) and ensure high standards of CRM data Oversee lead management, account management, and opportunity management processes to improve sales conversion. •Drive sales forecasting, pipeline reviews, and business performance tracking. •Create and maintain dashboards, reports, and analytical tools using Power BI, Excel,



and Business Intelligence platforms. •Generate actionable insights through data analysis, visualization, forecasting, and predictive analytics. •Partner with Sales, Marketing, Finance, and Service teams to improve commercial execution and decision-making. •Lead commercial process improvements, digital transformation initiatives, and change management programs. •Present business insights and strategic recommendations to senior leadership. Required Skills & Experience Commercial Excellence Sales Force Effectiveness (SFE) Commercial Excellence Frameworks Territory Optimization Sales Planning Funnel Management Business Performance Management CRM & Digital Tools Salesforce.com / Microsoft Dynamics/ Oracle CRM CRM Data Governance Lead Management Account Management Opportunity Management Analytics & Reporting Power BI Advanced Excel Data Visualization Business Intelligence Forecasting & Predictive Analytics Leadership & Soft Skills Strategic Thinking Stakeholder Management Change Management Problem Solving Cross-functional Collaboration Presentation & Executive Communication

📌 CRM Manager (India)
🏢 Siemens Healthineers
📍 India