Company Description Orchardly® is an AI-powered, IoT-based platform headquartered in J&K; that supports growers with data-driven decision-making. Using soil health insights and real-time weather data, Orchardly® delivers personalized advisories and disease predictions to improve orchard outcomes. The platform provides orchard-specific, crop-specific, crop-stage-specific, and topology-specific guidance to minimize risk and enhance crop quality.

By combining advanced technology with practical agronomy, Orchardly® helps growers increase productivity and make more informed, timely choices.

Role Description The Social Media Manager will oversee Orchardly®’s presence across social media platforms, with a focus on engaging growers, partners, and the wider agricultural community. This part-time role involves planning and executing social media campaigns, creating and scheduling posts, optimizing content for reach and engagement, and responding to comments and messages in a timely, professional manner.

The Social Media

Manager will collaborate with internal teams to translate complex agritech concepts into clear, accessible content and maintain a consistent brand voice. This is a hybrid role based in Srinagar,



with a mix of in office collaboration and work-from-home flexibility to support content creation, monitoring, and reporting.

Qualifications

- Candidates should possess skills in Social Media Marketing and Social Media Optimization (SMO) to plan, execute, and optimize campaigns across multiple platforms.
- Candidates should possess strong Communication and Writing skills to craft clear, engaging, and audience-appropriate messaging.
- Candidates should possess skills in Content Strategy to develop calendars, align content with business goals, and tailor posts to different channels.
- Candidates should possess basic analytics and reporting abilities to track performance, interpret metrics, and recommend improvements.
- Relevant experience managing social media for startups, tech, or agritech organizations is beneficial, along with familiarity with tools such as Meta Business Suite, LinkedIn, and scheduling platforms.
- A diploma or degree in Marketing, Communications, Journalism, or a related field is preferred, as well as the ability to work independently, collaborate in a small team, and adapt to a fast-evolving product environment.

📌 Social Media Manager (Srinagar)
🏢 Orchardly®
📍 Srinagar