Marketing Strategist (On-site)
Location : Pune, India Type : Full-time, On-site Salary : As per Industry Standards

We're Looking For: A strategic thinker and a leader to head our marketing team.
Join us and help guide the next wave of marketing moments for our clients, shaping their brand's future.

Scope : As a Marketing Strategist, your role will be pivotal in:

Bringing a strong storytelling mindset and a growth-driven approach to all content and campaigns.
Team Leadership : Leading and scaling our marketing team from the ground up, fostering excellence.
Developing and executing comprehensive marketing strategies across both online and oine platforms.
Elevating our entire marketing function with your expertise and fresh perspective.

Creating overarching marketing strategies.
Conducting market and competitor research to inform strategy.
Translating business objectives into actionable marketing plans.

Content Oversight:
Reviewing and approving content to ensure brand alignment and quality.
Guiding tone, messaging and overall content direction.
Collaborating with the executive team for timely and high-quality delivery.

Supervising platform performance and content execution.
Ensuring consistent brand presence across all digital channels.

Analysing performance data to extract actionable insights.
Community Strategy:
Setting direction for brand community initiatives.
Planning and overseeing campaigns, promotions and contests.
Ensuring campaign goals align seamlessly with brand strategy.

Paid Advertising:
Planning and overseeing paid social media campaigns.
Managing budgets, targeting and performance optimisation.




Collaborating with performance marketing experts (if needed).

Identifying influencer opportunities aligned with brand goals.
Monitoring and evaluating influencer campaign performance.

Identifying brand collaboration opportunities (both online and oine).

Experience : 4-5 years in marketing with hands-on experience in social media and oine campaigns.
Industry Focus : Preferably from an advertising agency background.
Bachelor's degree in Marketing, Communications or a related field.
Strong social media marketing proficiency.

- Well-versed with Facebook Meta Suite.
- Ability to think creatively and experience with copywriting.
- Experience with Google Analytics and Google AdWords (Basic).
- Proficiency in supporting tools such as Canva, Iconosquare, Asana and Facebook Ads Manager.
- Photography and video editing skills are a plus.

Start Date : Immediate.

We are a strategic branding & marketing studio based out of Clover Plaza, NIBM, Pune.
We believe brands lie at the intersection of purpose and meaning. We help fuel the imagination of our clients with fresh approaches and disruptive strategies to maximise their brand's potential and make it relevant not just for today, but also for tomorrow. We offer an Honest, Straightforward & Human approach to branding by enabling entrepreneurs and business owners to spark their thoughts, fuel their Imagination & ignite their minds by looking at the bigger picture without losing focus on the microscopic vision of their 'purpose to exist'.

Our network of thinkers and creators includes globally recognised strategists and designers from various parts of the world with impeccable talent and passion for creating sustainable brands.

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