Remote - Director of Marketing (India)

Remote - Director of Marketing (India)

06 Nov
|
OrderEye
|
India

06 Nov

OrderEye

India

OrderEye (Founded by IIT Alumni) Technology Platform powers restaurants, grocery, and e-commerce brands, enabling them to scale digitally and make their online growth easy. OrderEye offers end-to-end technology solutions for creating online stores, managing ordering, customers, inventory, payments, marketing, integrations, and deliveries for single or multiple storefronts through AI based SaaS solutions.

This is a full-time remote role for a Marketing Head with 2% Equity at OrderEye . As the Founding Member - Marketing Head you will be at the forefront of driving OrderEye's sales and marketing strategy, setting up scalable growth systems, and positioning the brand as a market leader. Strong experience in Digital Marketing, Lead Generation, SaaS Product Marketing, Content Marketing, Data Analysis & 0-1 GTM motion .
Robust experience working with Quick commerce or E-commerce businesses.
Experience in building & setting up GTM motion for the company from 0-1.
This is for someone who's hands-on, data-obsessed, story-driven, and knows what it takes to take a SaaS product from zero to traction, then scale.
Entrepreneurial mindset, burning desire and experience in startup environments is a must or else it's a time waste.
Bachelor's or MBA degree in Marketing, Business from IIT's or IIM's or a top-tier business school.

Full Stack Digital Execution
Design and manage performance marketing campaigns across Google, Meta, LinkedIn, and more
Own SEO, SEM, Email marketing, Event marketing, CRM flows, and automation tools
Content & Brand Building
Build a content engine (blogs, videos,



newsletters, LinkedIn, YouTube)
Establish our brand voice and lead creative strategy
Create educational and storytelling content that connects with business owners
CAC, LTV, Funnel Metrics, MQL to SQL, channel ROI
Work with tools like Google Analytics, Google Ads, Meta Ads, Mixpanel, HubSpot, Segment, etc.
Use data to drive decision-making and campaign optimization.

Define & Execute Growth Strategy - Build and implement a scalable B2B sales & marketing playbook from scratch.
Brand Positioning & Demand Generation – Develop compelling messaging, drive content marketing, and execute growth campaigns.
Lead Inbound & Outbound Sales Motions – Set up multi-channel sales strategies (LinkedIn, email, paid ads, events, etc.).
Partnerships & Business Development – Identify key partnerships with industry leaders to drive brand authority and market penetration.
Scale Digital Presence – Lead performance marketing, SEO, social media, and community engagement to accelerate customer acquisition.
Growth Analytics & Data-Driven Decisions – Continuously optimize marketing efforts based on data insights.

8+ years of experience in B2B SaaS/Tech startup marketing with a strong track record of growth & revenue impact mostly in Restaurants & E-commerce Industry.

- Hands-on experience in demand generation, inbound & outbound sales, and full-funnel marketing.
- Deep understanding of quick commerce, food tech, grocery, or e-commerce industries (preferred).
- Experience in fundraising & investor relations is a plus.

📌 Remote - Director of Marketing (India)
🏢 OrderEye
📍 India

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