About The Opportunity

A fast-scaling SaaS and digital marketing innovation hub, we empower global businesses with data-driven growth strategies, automated campaign orchestration, and scalable customer acquisition systems. Our Performance Marketing team sits at the heart of revenue acceleration—combining platform intelligence, behavioral analytics, and real-time optimization to drive measurable ROI across paid channels.

Role & Responsibilities

Plan, execute, and optimize performance campaigns across Google Ads, Meta, LinkedIn, and programmatic platforms for SaaS clients.

Build and manage UTM-tagged tracking setups, conversion funnels, and attribution models using Google Analytics 4 and Google Tag Manager.

Monitor KPIs (CPC, ROAS, CAC, LTV) daily, identify performance gaps, and implement data-backed bid, audience, and creative optimizations.

Collaborate with creatives and product teams to A/B test ad copy, landing pages, and audience segments for higher conversion yield.





Automate reporting with Looker Studio or Tableau dashboards to deliver real-time campaign insights and forecasting models.

Stay ahead of platform algorithm shifts, emerging paid media trends, and regulatory changes (e.g., iOS ATT, GA4 migration).

Skills & Qualifications

Must-Have

Google Ads

Meta Ads Manager

Google Analytics 4

UTM Tracking

Looker Studio

ROAS Optimization

Conversion Rate Optimization (CRO)

Programmatic Advertising

Preferred

LinkedIn Ads

TikTok Ads

Google Tag Manager

Perks & Culture Highlights

On-site collaborative environment with daily cross-functional standups and growth sprints.

Weekly performance deep-dives and upskilling workshops with industry leaders.

Performance-linked bonuses and recognition rewards based on campaign ROI impact.

Skills: analytics,data,models,google,optimization,google analytics,looker,saas,linkedin,google tag manager

📌 Head of Acquisition and Performance Marketing (Delhi)
🏢 Careerblock
📍 Delhi