Rama University is seeking a creative, energetic, and result-oriented Social Media Executive to manage and strengthen the University's digital presence across various social media platforms. The ideal candidate should possess excellent content creation skills, a strong understanding of social media trends, audience engagement strategies, and digital marketing practices.
Manage and maintain the University's social media platforms including Facebook, Instagram, LinkedIn, X (Twitter), YouTube, and other relevant channels.
Create, curate, and publish engaging content including posts, reels, stories, videos, blogs, and promotional campaigns.
Develop and execute social media calendars aligned with the University's branding and marketing objectives.
Coordinate with creative, admissions, academic, and event teams to generate impactful content.
Monitor social media trends, competitor activities, and emerging digital marketing practices.
Increase audience engagement, followers, reach, and brand awareness through innovative campaigns.
Cover university events, seminars, conferences, workshops, cultural activities, and placement drives through live updates and content creation.
Track, analyze, and report social media performance metrics using analytics tools.




Manage paid social media campaigns and optimize ad performance.
Ensure consistency in branding, messaging, and visual identity across all digital platforms.
Bachelor's Degree in Marketing, Mass Communication, Journalism, Digital Media, Public Relations, or a related field.

- 2–5 years of experience in Social Media Management, Digital Marketing, or Content Marketing.
- Experience in the Education/Higher Education sector will be preferred.

Social Media Management
Content Creation & Content Strategy
Copywriting & Creative Writing
Digital Marketing
Community Management
Social Media Analytics
Campaign Planning & Execution
Video Content Creation
Branding & Corporate Communication
Influencer Outreach
Paid Social Media Advertising
Event Coverage & Live Posting
Trend Analysis
SEO Basics
Canva & Graphic Designing

LinkedIn Campaign Manager
Google Analytics
Canva
Adobe Photoshop
Adobe Illustrator
Google Workspace

Social media reach and impressions
Content performance metrics
Brand visibility and awareness
Event promotion and digital coverage effectiveness
Website traffic generated through social media

📌 Public Relations & Social Media Executive (India)
🏢 Rama University
📍 India