CareerXperts is looking for a creative, strategic and digitally savvy Social Media Manager to lead its social media presence across LinkedIn and other relevant digital channels. The role goes beyond publishing posts. We are looking for someone who understands audience behaviour, content positioning, brand storytelling and digital engagement. The individual should be capable of developing strong content ideas, executing campaigns, analysing performance and building a distinctive brand voice.
Social Media Strategy: Develop and execute social media strategies aligned with business objectives, brand positioning and audience growth.

- Content Planning: Build monthly content calendars covering industry insights, hiring trends, talent intelligence, employer branding, company updates and thought leadership.
- Content Creation: Conceptualise and create engaging posts, carousels, polls, newsletters, short-form videos and other social media content.
- LinkedIn Management: Manage the company's LinkedIn presence, including company page activities, audience engagement, newsletters and campaign execution.
- Creative Direction: Work with graphic designers and content teams to develop visually compelling and brand-consistent creatives.
- Campaign Management: Plan and execute organic and paid social media campaigns to improve brand visibility, reach and relevant audience acquisition.
- Track impressions, reach, engagement rates, follower growth, content performance and campaign effectiveness.
- Market Intelligence: Monitor industry developments, competitor activities,



emerging trends and relevant conversations to identify content opportunities.
- Brand Building: Maintain consistency in brand voice, messaging and positioning across all digital communication channels.
- Required Skills & Experience

- 3–6 years of experience in social media management, digital marketing or brand communication.
- Strong understanding of LinkedIn as a professional networking and B2B marketing channel.
- Excellent content conceptualisation, copywriting and storytelling abilities.
- Experience managing social media calendars and executing campaigns independently.
- Understanding of social media analytics, audience behaviour and performance metrics.
- Familiarity with Canva, Meta Business Suite and social media management tools.
- Ability to identify emerging trends and translate them into relevant content.
- Strong written and verbal communication skills.
- Ability to balance creativity with data-driven decision-making.

Someone who thinks beyond routine social media posting.
A person who can generate original content ideas and execute them consistently.
Someone who understands how brands build credibility through meaningful industry conversations.
An individual who takes ownership of social media performance, not just content delivery.
Someone comfortable working in a fast-paced workplace with multiple content priorities.
Key Performance Indicators (KPIs)
Engagement rate and content interactions.
LinkedIn follower growth and audience quality.
Content consistency and publishing frequency.
Campaign performance and lead contribution.
Brand visibility and share of voice.

📌 Social Media Executive - Marketing (India)
🏢 CareerXperts Consulting
📍 India