iContainers is an online freight forwarding platform simplifies global shipping for businesses and individuals. Founded in 2007, it offers a user-friendly interface for booking and managing ocean and air freight services. iContainers enables companies and individuals to compare shipping rates, book FCL, LCL, and air shipments, and track cargo in real time, providing greater transparency and efficiency in the logistics process.
In this role, you will develop and execute outbound marketing strategies to attract new business, promote our logistics solutions, and drive qualified leads to our sales team for all our business verticals, it requires a strategic thinker with strong communication and analytical skills who can effectively manage multiple campaigns across various channels, including email, social media, and direct outreach.
Design and implement targeted outbound marketing campaigns highlighting our logistics services, such as ocean freight, air freight, domestic shipments and tracking in the US, shop, and ship, returns management, international relocations, e-commerce, etc., including email, cold calling, direct mail, and social media

Cold Outreach & Follow-Up
~ Conduct cold outreach via email and phone to potential clients in the logistics and supply chain industry, introducing them to our vertical solutions and qualifying leads for further sales engagement

supply chain managers operations directors) for outbound campaigns, generating and nurturing qualified leads for logistics services

Set Campaigns Goals & Track Performance
Measure and analyze the success of outbound campaigns by monitoring key performance indicators (KPIs) such as open rates, conversion rates, lead quality, and campaign ROI.
Provide insights and recommendations for improving outreach strategies within the logistics sector
Management of Campaigns in our Marketing Tech Stack
Use our CRM platform (Salesforce) and sales enablement tools (SalesLoft) to manage prospect databases
Event & Webinar Promotion




Continuously evaluate Support outbound marketing initiatives around logistics-related conferences, trade shows, webinars, and industry events.
Support our team's attendance at events through targeted outreach and follow-up campaigns
Social Media Management
Manage our social media channels, primarily focusing on LinkedIn for B2B. You will need to become a LinkedIn champion
Given the business verticals that we have and will be opening, you will be recommending the ideal social media channels to focus on. Work closely with the sales, logistics operations, and product development teams to align outbound marketing efforts with iContainers services offerings
Collaborate with our PPC Manager to create social ads campaigns for outbound marketing. Collaborate with content creators to have compelling content for your outbound marketing purpose
Be up-to-date with outbound marketing tools that could be helpful for iContainers business objectives

Bachelor's degree in Marketing, Business, Communications, or a related field

- 2-4 years of outbound marketing experience, focusing on logistics, transportation, or supply chain services
- Experience in using B2B outbound marketing tools such as LinkedIn Sales Navigator
- Experience using CRM tools (e.g., Salesforce, HubSpot) and email marketing platforms
- Knowledge of B2B marketing and lead generation techniques specific to logistics services

Understands the logistics industry, including freight forwarding, warehousing, transportation, and supply chain management
Strong analytical skills to assess campaign performance and optimize strategies
Knowledge of B2B marketing and lead generation techniques specific to logistics services
Experience working with logistics-related technologies or platforms (e.g., TMS, WMS, ERP systems)
Familiarity with regulatory and compliance requirements in logistics, such as customs regulations, international shipping, or freight tariffs
Understanding of digital marketing and account-based marketing (ABM) strategies
Proficiency in Google Analytics, Excel, and campaign A/B testing tools
Quality and Results focused
Planning and Organizing

📌 Marketing Coordinator (Salesforce CRM) (India)
🏢 Shipa
📍 India