Beverage Trade Network || Business Development Executive Designation: Digital Marketing Executive
Company Description Beverage Trade Network (BTN) is a global platform connecting beverage, wine, spirits, beer, and non-alcoholic drink producers with importers, distributors, and related companies. Through its extensive database and directory of leading brands and producers, BTN helps buyers efficiently source new products and innovate their portfolios. Producers use BTN to expand distribution and reach thousands of qualified importers, distributors, and brokers actively seeking new offerings. Buyers rely on BTN as a one-stop sourcing platform to discover products that add value, drive innovation, and help maintain a competitive edge in the beverage industry. We are looking for a proactive, results-oriented, and intellectually sharp Digital Marketing Executive to join our growing marketing team. The ideal candidate is passionate about digital marketing trends, capable of thinking strategically, and skilled at creating and executing effective campaigns across multiple digital platforms and BTN's industry-leading assets.

We are specifically looking for super smart, high-ownership individuals who are serious about building a long-term career with us. The candidate should understand skilled communication, brand positioning, audience engagement, and ideally have exposure to the alcohol beverage industry, global beverage trends, B2B media, events, and trade communication.

Candidates willing to relocate to Vadodara may also apply.

Newsletter marketing and audience engagement
Social media strategy and content execution
Podcast promotion, distribution, and amplification
Digital storytelling across multiple platforms

Digital Campaign Management
Plan, execute, and monitor digital marketing campaigns across platforms such as social media, email marketing, newsletters, podcasts,



and web.
Analyse campaign performance and provide actionable insights to optimise ROI, audience engagement, and brand visibility.
Track campaign metrics, lead generation, reach, engagement, and conversion performance.

Content Creation and Strategy
Develop engaging content including blogs, newsletters, videos, podcasts, infographics, social media content, and marketing collateral aligned with BTN's voice and mission.
Collaborate with designers, content writers, and internal teams to create high-quality digital assets.
Ensure consistency in brand communication across all platforms.

Manage and grow BTN's social media presence while maintaining a strong and consistent brand voice.
Create creative engagement strategies to grow followers, improve audience interaction, and increase visibility.
Newsletter & Podcast Marketing
Support podcast publishing, promotion, audience growth, and distribution strategies across platforms.
Repurpose podcast and long-form content into engaging social media and marketing assets.

SEO and Analytics
Implement on-page and off-page SEO strategies to improve search rankings and drive organic traffic.
Work closely with the web team to optimize website content for user experience, lead generation, and performance marketing.
Event Promotion
Plan and execute digital strategies to promote BTN's events including webinars, trade shows, competitions, conferences, and educational sessions.
Collaborate with the events team to align marketing efforts with business and event goals.

Performance Tracking and Reporting
Generate regular reports detailing campaign performance, social media insights, engagement metrics, and growth analysis.
Continuously optimize campaigns and strategies based on performance data.

Think long-term and grow with the organisation
Bring intelligence, creativity, and strategic thinking into everyday work

📌 Digital Marketing Manager - Websites & SEO (Vadodara)
🏢 Beverage Trade Network
📍 Vadodara