Company Description Ascende is a technology-driven consultancy that helps organizations transform complex business challenges into clear, practical solutions. Guided by the belief that the best ideas are both smart and simple, Ascende combines data, AI, and intuitive platforms to create tools people can easily adopt and use. The company partners closely with clients to enhance decision-making, streamline operations, and enable confident progress toward strategic goals. Ascende values collaboration, curiosity, and forward-thinking, inviting team members and clients to build what’s next together. Role Description The Digital Marketing Specialist is a full-time, remote role responsible for planning, executing, and optimizing digital marketing campaigns across various channels. In this position, the specialist will manage paid and organic campaigns, including search, social media, email, and display, while monitoring performance metrics and dashboards to drive continuous improvement. Day-to-day tasks include creating and refining campaign assets, collaborating with content and design teams, performing audience and keyword research, and optimizing landing pages to improve conversion rates. The specialist will also analyze campaign data, prepare performance reports, and make data-informed recommendations that support Ascende’s growth and brand positioning.



This role involves regular cross-functional collaboration and requires proactive communication in a remote work environment. Qualifications
• Strong skills in digital campaign management, including paid search, paid social, and display advertising.
• Experience with analytics and optimization tools, such as Google Analytics, Google Ads, Meta Ads Manager, or similar platforms.
• Proficiency in SEO and SEM practices, including keyword research and on-page optimization.
• Capability in email marketing and marketing automation using tools like HubSpot, Marketo, or comparable systems.
• Solid understanding of content marketing principles and collaboration with content creators and designers.
• Ability to interpret data, build reports, and present insights to stakeholders in a clear, actionable way.
• Robust written and verbal communication skills, with attention to detail and consistent brand voice.
• Comfort working independently in a remote setting, managing deadlines, and coordinating with distributed teams.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Experience in B2B or technology-focused environments is beneficial; familiarity with data or AI-driven products is a plus.

📌 Digital Marketing Specialist (India)
🏢 Ascende
📍 India