Co-founder & Chief Marketing Officer (Bengaluru)

Co-founder & Chief Marketing Officer (Bengaluru)

06 Nov
|
FundRaiseo
|
Bengaluru

06 Nov

FundRaiseo

Bengaluru

Co-founder & Chief Marketing Officer

FundRaiseo | Hybrid, Zirakpur (Chandigarh tri-city), India | 4 November 2026

FundRaiseo, an AI-led startup that makes Indian founders’ investor-ready, is looking for a Co-founder & Chief Marketing Officer to own customer acquisition. This is an equity-first co-founder role: you bring skills and patience, not capital, and earn real ownership in FundRaiseo, with a fixed salary to follow once we fundraise.

About FundRaiseo

FundRaiseo is an AI-led fundraising-readiness platform for startups and MSMEs in India. It helps founders build the clarity, structure, financial credibility and investor-facing story they need before they approach capital, and connects them to the right investors.

The platform is built by SAMVEDANAM, a team with deep experience in investment banking, financial due diligence, valuation and growth advisory. FundRaiseo Academy, our founder-education channel, already builds trust with early-stage founders on pre-seed to Series funding, pitch decks, unit economics and valuation.

We launch on 12 November, and our prelaunch registration campaign is already on. The next step is turning early registrations and market validation into a repeatable engine that brings the right founders to the platform. That is the job. You would not be joining a client or a portfolio company: FundRaiseo is the startup, and you would be one of its co-founders.

Role Overview

As Co-founder & CMO you own the full growth mandate: finding, reaching and converting FundRaiseo's ideal customer profiles (ICPs), and leading the marketing team that executes it.

Role - Co-founder & Chief Marketing Officer

Reports to - Founding team (co-founder level, peer to the other co-founders)

Team - Internal marketing team, guided and led by you

Location and mode - Hybrid, Chandigarh tri-city. Office in Zirakpur for about 2 days a week, work from home for the rest. Arrangement is negotiable

Compensation - Co-founder equity in FundRaiseo from the start; fixed salary once FundRaiseo closes its fundraise. No investment needed from you

Starting point - A first-cut marketing strategy is already sorted, so you start with a headstart, not a blank page

Your goal in the first 12 months: hit the customer acquisition objectives agreed with the founding team, with a predictable, measurable funnel that can scale after funding.

Key Responsibilities

1. Win the ICPs, hands-on

- Define and sharpen FundRaiseo's ICPs (early-stage founders, SMEs and MSMEs preparing to raise) and personally open the first doors with them.
- Build and run outbound and inbound channels to reach them: LinkedIn, founder communities, incubators and accelerators, CA and advisory partners, events and referral loops.
- Convert validation conversations into paying users and design-partner relationships.

2. Own go-to-market and the funnel

- Take the existing first-cut marketing strategy, stress-test it, and turn it into a quarter-by-quarter execution plan.
- Own the full funnel from awareness to lead, activation, paid conversion and retention, with clear targets at each stage.
- Set and track customer acquisition objectives, CAC,



conversion rates and channel ROI; report them to the founding team every month.

3. Lead the marketing team

- Guide the internal marketing team on priorities, campaigns, content and experiments, and hold it to measurable outcomes.
- Build the operating rhythm: weekly growth reviews, a testing backlog, and a shared dashboard.
- Hire and onboard additional marketers, agencies or freelancers as the business grows.

4. Build brand and trust

- Work with the founders on positioning and messaging that make FundRaiseo the obvious choice for fundraising readiness in India.
- Use FundRaiseo Academy, thought leadership and founder success stories as a trust and demand engine.
- Use AI tools to run lean, high-velocity content, campaigns and lead research.

5. Contribute as a co-founder

- Take part in strategy, fundraising, investor conversations and key hiring decisions.
- Bring customer insight back into product, pricing and roadmap choices.

Must-Have Qualifications

- 5+ years of relevant marketing experience, with a track record of acquiring customers, not only building brand awareness.
- Proven, hands-on ability to identify, reach and convert a defined ICP, ideally B2B or founder-facing, with results you can quantify (leads, pipeline, CAC, revenue).
- Experience leading or guiding a marketing team, setting targets and holding people to outcomes.
- Comfort running campaigns yourself across outbound, LinkedIn and content, and across paid and organic channels.
- Data-driven approach: you set up funnels, read the numbers and change course fast.
- Strong communication and credibility with founders, with the presence to represent a co-founder-level brand.
- Genuine appetite for risk: you are willing to join as a co-founder, accept equity in place of a fixed salary until we fundraise, and build from an early stage. No financial investment is needed, only your skills and patience.

Good to Have

- Prior experience in a startup, B2B SaaS, fintech, edtech or advisory-led business.
- Existing network among Indian founders, incubators, accelerators, CAs, banks or investors.
- Familiarity with the startup fundraising journey: pitch decks, valuation, investor expectations.
- Hands-on use of AI tools for content, research, automation and growth experiments.
- Experience with community-led growth, webinars, YouTube or creator-style education content.

What We Offer

This is a co-founder opportunity: meaningful ownership of FundRaiseo in return for your skills and patience. No capital investment is needed from you.

- Equity: a meaningful co-founder equity stake in FundRaiseo, and the core of your compensation. You share in the upside as the company grows and raises. It is earned through a milestone-led plan, described below.



Percentage and terms are discussed openly and documented in a founder agreement.
- Salary: no fixed salary at the start. A fixed salary will be provisioned once FundRaiseo completes its fundraise.
- A real headstart: a first-cut marketing strategy is already in place, so you begin by sharpening and executing, not by starting from zero.
- A seasoned founding team: work alongside experienced domain experts and co-founders with deep investment banking, due diligence and startup advisory experience.
- An existing team and assets: an internal marketing team to lead, plus FundRaiseo Academy and the SAMVEDANAM network to build on.
- Real ownership and influence: a seat at the table on strategy, product and fundraising, and the chance to build FundRaiseo's growth function from the ground up.

Milestone-Led Equity Plan

FundRaiseo offers milestone-led equity, and it starts the moment you join. The first tranche is released at onboarding, and further tranches follow as each milestone below is met and verified by the founding team.

Stage 1: Onboarding

Joining the founding team and signing the founder agreement

First equity tranche released on joining

Stage 2: Foundation

ICP and go-to-market plan locked, funnel dashboard and team rhythm live

Plan signed off; first design partners or paying users onboarded

Stage 3: Traction

First repeatable acquisition channel proven

Decided Target Number paying users or Decided Target Revenue at a target CAC

Stage 4: Fundraise

FundRaiseo closes its fundraise with your funnel data in the story

Round closed; fixed salary begins

Stage 5: Scale

Year-one acquisition objective met and team running independently

Decided Customer Target and Decided Revenue Target hit; senior marketing hires in place

Specific equity percentages, targets and timelines are discussed during the interview process and then fixed in the founder agreement.

Who This Role Is For

This role is for a marketer who gets energy from finding customers and building from scratch, and who would rather own a slice of something new than draw a salary from something established.

It is a good fit if you have personally brought in customers in a B2B or founder-facing market, you are comfortable with the uncertainty of an early-stage company, and you want a co-founders say in strategy and a co-founders upside.

It is not a positive fit if you need a fixed monthly salary from day one, you prefer to direct work without doing any of it, or you are looking for a large established team and a ready-made brand.

Hiring Process and How to Apply

Send your CV or LinkedIn profile, plus a short note on one ICP you have acquired and the results you drove, to [email protected] with the subject line "Co-founder & CMO: FundRaiseo".

1. Application review and a short intro call with a founder and CEO (Abhishek Chauhan).

2. Deep-dive conversation on your past acquisition work and how you would run FundRaiseo's ICP funnel.

3. Working session: review the existing first-cut marketing strategy and present your 30-60-90-day plan.

4. Meeting with the wider founding team.

5. Discussion of equity milestones and terms, followed by the founder agreement.

📌 Co-founder & Chief Marketing Officer (Bengaluru)
🏢 FundRaiseo
📍 Bengaluru

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