06 Nov
|
YOGI CROP SCIENCES
|
Delhi
06 Nov
YOGI CROP SCIENCES
Delhi
Position : Senior Digital Marketing Executive Department : Marketing Location : Delhi - Karampura Experience : 3-5 Years Salary : ₹30,000 - ₹40,000 per month Employment Type : Full-Time
Job Summary
Key Responsibilities
E-Commerce Management
- Manage seller accounts on Amazon, Flipkart, Shopify, Meesho, Jiomart, and other marketplaces.
- Create, upload, and optimize product listings with SEO-friendly titles, descriptions, keywords, images, and specifications.
- Monitor inventory, pricing, stock availability, and catalog health across all platforms.
- Coordinate with warehouse and operations teams to ensure timely order processing and fulfillment.
- Resolve listing issues, suppressed products, and account-related concerns.
Digital Marketing
- Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, and other digital channels.
- Manage PPC campaigns, sponsored ads, display ads, and remarketing campaigns on Amazon and Flipkart.
- Improve website traffic, conversions, and return on ad spend (ROAS).
- Develop strategies for customer acquisition, retention, and engagement.
SEO & Content Marketing
- Optimize website and marketplace content for search engine visibility.
- Conduct keyword research and competitor analysis.
- Coordinate content creation for banners, product descriptions, blogs, and promotional campaigns.
Performance Analysis
- Track daily, weekly, and monthly sales performance.
- Generate reports using Google Analytics, Search Console, Amazon Business Reports, and marketplace dashboards.
- Analyze campaign performance and recommend improvements to maximize ROI.
- Monitor KPIs such as CTR, CPC, Conversion Rate, ACoS, TACoS, ROAS, and Customer Acquisition Cost.
Social Media & Brand Promotion
- Manage social media marketing campaigns across Facebook, Instagram, LinkedIn, and YouTube.
- Collaborate with designers and content creators to execute promotional campaigns.
- Plan seasonal sales, festive campaigns, product launches, and promotional activities.
Marketplace Advertising
- Create and manage Amazon Sponsored Products, Sponsored Brands, Sponsored Display Ads, Flipkart Ads, and other marketplace promotions.
- Optimize advertising budgets to maximize sales and profitability.
Team Coordination
- Coordinate with graphic designers, content writers, customer support, and logistics teams.
- Work closely with sales and management to achieve monthly revenue targets.
- Assist in mentoring junior marketing executives when required.
Required Skills :
- Robust knowledge of Amazon Seller Central, Flipkart Seller Hub, Shopify, Meesho, Jiomart, Myntra, Ajio, and other e-commerce platforms.
- Hands-on experience with Amazon PPC and Flipkart advertising.
- Proficiency in Google Ads, Meta Ads Manager, Google Analytics, Google Search Console, and Google Merchant Center.
- Knowledge of marketplace SEO and product ranking strategies.
- Excellent analytical, communication, and problem-solving skills.
- Strong proficiency in Microsoft Excel and reporting tools.
- Ability to manage multiple projects and meet deadlines.
Educational Qualification
- Bachelor's Degree in Marketing, Business Administration, Commerce, or a related field.
Experience
- 3-5 years of hands-on experience in Digital Marketing and E-Commerce Marketplace Management.
- Proven experience in managing multiple online marketplaces and digital advertising campaigns.
- Strong understanding of online consumer behavior and marketplace algorithms.
- Experience in handling end-to-end e-commerce operations.
- Self-motivated, proactive, and target-driven.
- Ability to work independently as well as collaboratively in a team environment.
- Strong attention to detail and organizational skills.
Pay: ₹30,000.00 - ₹40,000.00 per month
Work Location: In person
📌 Sr. Digital Marketing Executive (Delhi)
🏢 YOGI CROP SCIENCES
📍 Delhi