Overview: PepsiCo Global Insights created a worldwide ecosystem of shared insight, analytics and foresight expertise led by distributed global leadership team & principles.
The role will be critical to increase the impact and efficiency of these capabilities by facilitating knowledge sharing and expertise across ICC and PepsiCo regions, executing ad-hoc projects by using all sources of information available in the program and supporting to create compelling stories.
Responsibilities : Functional Responsibilities:
- Work on project-based report storytelling and recommendations - provide objective, expert perspective (“so what”, “why” and “what to do” synthesis) to Sector Insights teams in PFUS.
- Build expertise in the ADA Creative & BBE Tools - methodology/interpretation and answer sector and BU questions and provide analytical support as needed
- Present some report sections under the supervision of a manager to key stakeholders in the insights team + support Insights team /present the results to the cross-functional teams and business leaders where needed
- Work closely with other Insights team members to lift and shift internal best practices.
Stakeholder Management
- Address routine queries of stakeholders, requestors and end service users
Qualifications:
- 5 - 6 years Insights experience with prior experience in creative testing / brand health tracking - preferably in a market research agency like Kantar (specifically TNS), Ipsos or Nielsen.
- Existing research methodology knowledge, experience in giving actionable business recommendations based on learnings/synthesis of data
- Solid communication and project management skills.
- Experience of working with global, regional and local insights professionals required
- Communication
- Strong verbal and written communication - English
- Project Management
- Highly analytical, motivated and decisive with excellent project management skills.
- Proven experience of planning and conducting research projects achieving goals and objectives
- Organized: Capable of juggling multiple projects, priorities and stakeholders, ensure delivery while proactively managing trade-offs.
- Execution
- Demonstrated ability to manage projects and overcome challenges
- Ability to run at least 40% - 50% of consumer research analyses alone by leveraging various available data sources
- Ability to learn new tools quickly and start working in the different ways enabled by these tools (leverage the self-serve platforms)