Trivlogic is looking for a skilled Digital Marketing Specialist with 4 years of experience in Meta and Google Ads to join our growing team. If you know how to run campaigns that bring real leads and sales, we’d love to hear from you.
About the Role
We’re looking for a results-driven Digital Marketing Specialist to plan, run and optimize paid campaigns on Meta and Google for our brand and clients. Your focus will be on generating leads, driving sales and getting the best return on ad spend.
Key Responsibilities
Meta Campaigns (Facebook & Instagram)
- Plan, set up and manage Meta ad campaigns for lead generation, sales, traffic, engagement and awareness
- Build and manage custom audiences, lookalike audiences and retargeting campaigns
- Set up and manage Meta Pixel, Conversions API and event tracking
- Create and manage lead forms and WhatsApp/Messenger campaigns
- Run A/B tests on ad copy, audiences and placements
- Monitor CPM, CPC, CTR, CPL and ROAS, and optimize campaigns regularly
Google Ads
- Plan, set up and manage Search, Display, YouTube,
Performance Max and Shopping campaigns
- Do keyword research and manage negative keywords
- Write and test ad copy, extensions and assets
- Set up conversion tracking using Google Tag Manager and GA4
- Manage bidding strategies and improve Quality Score, CPC and conversion rate
- Run remarketing campaigns across Google networks
General
- Manage and allocate ad budgets across platforms for the best results
- Track, analyze and share weekly and monthly performance reports with clients
- Manage client accounts and understand their business goals
- Research competitor ads and stay updated on platform changes and current ad features
- Use AI tools to improve ad copy and campaign efficiency
- Handle multiple campaigns and meet deadlines
Contact Number - +91 63610 80373
Interested candidates can send updated resume to
[email protected]
Pay: ₹10,000.00 - ₹30,000.00 per month
Work Location: Remote
📌 Digital Marketing Specialist (Thiruvananthapuram)
🏢 Trivlogic
📍 Thiruvananthapuram