We are looking for an experienced Social Media Strategist / Manager to lead our social

media presence and drive brand growth across platforms. The ideal candidate is a

creative strategist with strong content, analytical, and leadership skills, capable of

building campaigns that engage audiences, strengthen brand identity, and deliver

measurable results.

Key Responsibilities:

● Develop and implement comprehensive social media strategies to increase

engagement, reach, and conversions.

● Plan and manage the social media content calendar across LinkedIn, Instagram,

Facebook, and YouTube.

● Oversee content creation, curation, and publishing, ensuring consistency in

brand voice, tone, and visual identity.

● Collaborate with design, video, and content teams to produce engaging posts,

reels, and campaigns.

● Leverage AI-based and analytics tools to monitor trends, measure performance,

and analyze competitors.

● Manage paid social campaigns (Meta Ads, LinkedIn Ads, YouTube, etc.),

optimize performance, and report on ROI.

● Track and report monthly performance metrics highlighting growth, engagement,

and conversion trends.

● Foster community engagement by responding to comments, messages, and

inquiries promptly and professionally.





● Stay updated on emerging trends, algorithms, and technologies to keep the

brand ahead of the curve.

● Work closely with cross-functional teams to align campaigns with marketing,

sales, and branding goals.

Required Skills & Experience:

● Bachelor’s degree in Marketing, Communications, or a related field.

● Minimum 2+ years of experience managing social media for brands or digital

agencies.

● Proven track record in strategy development, content planning, and campaign

execution.

● Robust knowledge of analytics tools (Meta Insights, LinkedIn Analytics, Google

Analytics, etc.).

● Hands-on experience with social media management platforms (Hootsuite,

Buffer, Sprout Social, or similar).

● Excellent communication, creativity, and copywriting skills.

● Ability to interpret data, derive insights, and make data-driven decisions.

● Familiarity with AI-based marketing tools and automation workflows is an added

advantage.

Qualifications:

● Any degree or diploma in media, communication, digital marketing, or visual arts

will be considered.

Pay: ₹15,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Social Media Strategist (Kochi)
🏢 Nesa Software
📍 Kochi