About the Role

Opt Digital is looking for an experienced SEO Team Lead to lead our SEO team and oversee SEO strategies across multiple international client campaigns. This is a hands-on leadership role for someone with strong Technical SEO expertise, excellent communication skills and proven experience managing people and coordinating with development, design, content and project management teams.

Key Responsibilities

● Lead, mentor and support the SEO team.

● Allocate tasks, set priorities and monitor team performance.

● Review work to maintain quality and ensure deadlines are met.

● Develop SEO SOPs, checklists and internal processes.

● Train junior team members and identify areas for improvement.

Technical SEO

● Conduct comprehensive technical SEO audits and identify technical issues.

● Manage crawling, indexing, sitemaps, robots.txt, canonical tags, redirects, internal linking and structured data.

● Analyse Core Web Vitals, page speed and website performance.

● Investigate Google Search Console issues.

● Use tools such as Screaming Frog, SEMrush and SE Ranking for SEO analysis.

● Work closely with developers to implement and QA technical SEO recommendations.

Website & SEO Strategy

● Provide SEO requirements for new websites, redesigns and migrations.

● Review staging websites and conduct pre- and post-launch SEO checks.

● Develop and review keyword, content, on-page and internal linking strategies.





● Monitor rankings, organic traffic, leads and conversions.

● Identify underperforming campaigns and recommend corrective actions. Analytics & Industry Trends

● Work with Google Search Console, GA4, GTM, Looker Studio and SEO tools.

● Stay updated with Google algorithm changes and developments in AI-powered search.

● Explore AI and automation to improve SEO research, auditing and workflows.

Required Skills & Experience

● 5+ years of SEO experience with previous Team Lead, Senior SEO or SEO

Manager experience.

● Strong hands-on Technical SEO knowledge.

● Experience managing and mentoring SEO team members.

● Experience working with developers on websites, redesigns and migrations.

● Strong knowledge of GSC, GA4, GTM, Screaming Frog, SEMrush/SE Ranking.

● Good understanding of HTML, CSS and JavaScript from an SEO perspective.

● Solid WordPress knowledge; Shopify experience is an advantage.

● Excellent communication, analytical and problem-solving skills.

● International client experience, particularly Australian, UK or US markets, is preferred.

What We’re Looking For

We need a hands-on SEO leader who can take ownership, solve technical SEO problems, maintain quality standards and effectively coordinate SEO with development, content and design teams.

Apply with your updated resume and relevant SEO experience.

📌 Search Engine Optimization Team Lead (Thiruvananthapuram)
🏢 Opt Digital Solutions
📍 Thiruvananthapuram