Company: KISCOL

Job Title: Regional Sales Manager – TMT Steel

Job Location: Tiruchirappalli to Karaikal, Tamil Nadu & Puducherry

Department: Sales & Marketing

Salary: Up to ₹70,000 per month

Job Type: Full-time

Job Summary

KISCOL is looking for an experienced and dynamic Regional Sales Manager (RSM) to lead and expand its TMT steel sales operations across the territory from Tiruchirappalli to Karaikal.

The candidate will be responsible for developing regional sales strategies, managing the sales team, expanding dealer and distributor networks, generating project-based business and achieving overall regional sales targets.

The ideal candidate should have strong experience in TMT steel, cement or building materials sales, along with excellent leadership, market development and business management skills.

Territory Coverage

- Tiruchirappalli (Trichy)
- Thanjavur
- Tiruvarur
- Nagapattinam
- Mayiladuthurai
- Karaikal

Key Responsibilities 1. Regional Sales & Business Development

- Develop and implement regional sales strategies to increase KISCOL TMT steel sales.
- Achieve monthly, quarterly and annual regional sales targets.
- Identify new business opportunities and expand market presence across the assigned territory.
- Develop business relationships with major builders, contractors, infrastructure developers and construction companies.
- Generate bulk sales enquiries and secure large-volume orders.

2. Dealer & Distributor Network Management

- Identify and appoint new dealers, distributors and stockists across the assigned territory.




- Strengthen relationships with existing dealers and improve their sales performance.
- Ensure regular dealer visits and monitor sales volumes.
- Develop strategies to increase dealer loyalty and repeat business.
- Identify potential markets where KISCOL has limited market penetration.

3. Team Management & Leadership

- Lead, guide and monitor Assistant Sales Managers and Territory Sales Executives.
- Assign individual and territory-wise sales targets.
- Conduct regular sales review meetings and evaluate team performance.
- Support the sales team in dealer development, customer acquisition and order conversion.
- Ensure effective execution of regional sales plans.

4. Project Sales & Key Account

- Establish relationships with builders, architects, civil engineers and contractors.
- Develop key accounts and secure direct project-based TMT steel orders.
- Monitor project progress and generate business opportunities at different construction stages.

5. Market Intelligence & Competitor Analysis

- Monitor competitor brands, pricing, dealer margins and promotional schemes.
- Analyse regional market demand and identify growth opportunities.
- Prepare territory-wise sales forecasts and market development plans.




- Provide regular feedback to management regarding market conditions and competitor activities.

6. Collections & Sales Operations

- Monitor dealer credit limits and outstanding payments.
- Ensure timely collection of payments from dealers and customers.
- Coordinate with internal departments for order processing, dispatches and customer support.
- Prepare monthly sales reports, collection reports and business performance reviews.

Candidate Requirements

- Minimum 10–15 years of experience in sales and marketing.
- Experience in TMT steel, cement or building materials industry is highly preferred.
- Previous experience handling a regional sales territory or managing a sales team is preferred.
- Strong knowledge of dealer and distributor network development.
- Proven track record of achieving sales targets.
- Excellent leadership, negotiation and communication skills.
- Strong understanding of the construction and infrastructure market.
- Willingness to travel extensively throughout the assigned territory.
- Two-wheeler/four-wheeler driving licence preferred.

Salary & Benefits

- Salary: Up to ₹70,000 per month.
- Attractive performance-based incentives, as per company policy.
- Travel allowance and other applicable perks as per company policy.

How to Apply Interested candidates can share their updated resume through:

Email: [email protected]

Contact: (phone hidden) / (phone hidden)

Pay: ₹50,000.00 - ₹70,000.00 per month

Work Location: In person

📌 Regional Sales Manager (RSM) – TMT Steel (Tiruchirappalli)
🏢 KANNAPPAN IRON AND STEEL COMPANY
📍 Tiruchirappalli