MARKET RESEARCH & BUSINESS INTELLIGENCE ANALYST

About the Company:

Jerai Fitness is a leading Indian fitness equipment manufacturer with over three decades of expertise, serving commercial gyms, hotels, corporates, real estate projects, and home fitness enthusiasts. With a pan-India network of 15+ exclusive showrooms and exports to over 26 international markets, including the USA, United Kingdom, Germany, Japan, Australia, Sweden, United Arab Emirates (UAE), France, Singapore, and Switzerland, the company has established a strong domestic and global presence.

Leveraging robotic welding, advanced assembly processes, and high-precision Turkish and Japanese machinery, Jerai Fitness manufactures world-class, durable, and competitively priced fitness equipment while adhering to international quality standards.

Job Overview:

Jerai Fitness Ltd. is seeking a data-driven and analytical Market Research & Business Intelligence Analyst to support business growth across its brands, Jerai Fitness and Jerai Home Gym. The role involves conducting market research, analyzing industry trends, identifying potential customers, evaluating market opportunities, and providing actionable insights to support sales, marketing, and business expansion. The ideal candidate should possess strong analytical and research skills, business understanding, and the ability to convert market data into meaningful growth strategies.

Employment Type: Full-Time

Location: Borivali West, Mumbai

Experience: 2–4 Years

Joining: Immediate

Key Responsibilities:

Market Research & Business Intelligence

- Conduct market research to identify industry trends, customer demand, and business opportunities across commercial and home gym equipment segments.
- Analyze market pricing, product offerings, customer preferences, and competitor strategies.




- Identify high-potential cities, regions, and customer segments for business expansion in India and international markets.
- Analyze sales data, product performance, and city-wise demand to identify growth opportunities.
- Prepare market research reports, Excel dashboards, and presentations with actionable recommendations for management.

Business Development & Market Opportunity Identification

- Identify potential customers, including gym owners, commercial gym chains, real estate developers, builders, hotels, resorts, and premium home gym buyers.
- Research upcoming residential projects, clubhouses, hotels, and commercial fitness setup opportunities.
- Build and maintain a verified database of potential customers, business leads, and decision-makers.
- Identify new business opportunities, customer segments, and potential markets for both Jerai Fitness and Jerai Home Gym.
- Support sales and business development teams with relevant market insights and qualified business opportunities.

- E-commerce & Digital Market Research

- Conduct e-commerce and consumer research to identify product demand, pricing trends, customer reviews, and new product opportunities for Jerai Home Gym.
- Conduct keyword and search trend research to support SEO and digital marketing strategies.
- Analyze customer preferences, online product performance, and market demand to identify potential growth opportunities.




- Provide research-based insights to support product positioning, marketing campaigns, and digital sales strategies.

Qualification & Skills:

- Bachelor's degree in Business Administration, Marketing, Commerce, Economics, Statistics, or a related field.
- 2–4 years of experience in market research, business intelligence, market analysis, or business development research.
- Strong analytical and research skills with proficiency in Microsoft Excel and Google Sheets.
- Experience in data collection, competitor analysis, market mapping, and report preparation.
- Knowledge of market research tools such as Google Trends, SEMrush, Similarweb, or Power BI will be preferred.
- Positive communication, presentation, and data interpretation skills.
- Ability to convert research findings into actionable business recommendations.
- Strong problem-solving, analytical, and organizational skills.
- Ability to independently conduct research and identify business growth opportunities.

Key Performance Indicators (KPIs):

- Quality and accuracy of market research reports.
- Number of verified business leads and market opportunities identified.
- Identification of new cities, customer segments, and product opportunities.
- Timely delivery of research reports and analysis.
- Contribution of research insights to sales and marketing growth.

Ideal Candidate Profile:

The ideal candidate should be proactive, analytical, and business-oriented, with the ability to independently conduct research, identify growth opportunities, and provide meaningful insights that support the sales and marketing objectives of Jerai Fitness and Jerai Home Gym.

Interested candidates can share their updated resumes at:

Email: [email protected]

Contact: +91 86575 28476

📌 Market Research & Business Intelligence Analyst (Mumbai)
🏢 Jerai Fitness
📍 Mumbai