Company Description Digiwin Media Solutions is a digital advertising agency that supports businesses in planning, executing, and optimizing marketing campaigns across a wide range of online platforms. The team focuses on data-driven strategies to help brands increase visibility, engagement, and conversion in competitive digital markets. By combining creative thinking with performance analytics, Digiwin Media Solutions delivers tailored solutions that align with each client’s goals and audience.

Professionals joining the company can expect a collaborative environment that values innovation, measurable impact, and continuous learning.

Role Description The Brand and Performance Specialist is a full-time, on-site role based in the Greater Chennai Area. This role is responsible for managing brand presence and performance marketing campaigns across digital channels, ensuring alignment with client objectives and target audiences. Typical responsibilities include developing campaign strategies, creating and refining messaging, monitoring key metrics, and optimizing campaigns to improve reach, engagement, and return on investment.

The specialist will collaborate closely with creative, account management, and analytics teams to deliver integrated solutions, prepare performance reports, and recommend actionable insights.



The role also involves staying current with industry trends and platform updates to continually enhance campaign effectiveness.

Qualifications

- Solid skills in brand management, campaign planning, and positioning to ensure consistent and impactful brand communication.
- Experience in performance marketing, including paid search, paid social, and display advertising, with a focus on optimization and ROI.
- Ability to analyze campaign data, interpret performance metrics, and generate clear, actionable reporting and insights.
- Familiarity with digital marketing tools and platforms (e.g., Google Ads, Meta Ads Manager, analytics tools) and basic understanding of SEO/SEM concepts.
- Excellent written and verbal communication skills, with the ability to collaborate effectively with cross-functional teams and client stakeholders.
- Strong organizational and time-management abilities, with attention to detail and capacity to manage multiple campaigns simultaneously.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Prior experience in a digital agency or similar environment in the Greater Chennai Area or broader market is an advantage.

📌 Digital Media Specialist (Chennai)
🏢 Digiwin Media Solutions
📍 Chennai