Company Description Escape Plan is a next-generation travel platform focused on redefining how people shop for luggage and travel accessories. The company is building a vertical ecosystem for contemporary explorers, curating premium, design-led gear that blends utility, personality, and global appeal. From hardcase luggage and backpacks to duffels, belts, wallets, and handbags, Escape Plan offers products that combine form and function.

Rooted in intentional design and storytelling, the brand aims to resonate with a generation that views travel as an escape, not just a destination.

Escape

Plan operates as a movement and a platform for building bold, globally relevant brands in the travel space.

Role Description This is a full-time, on-site Content Writer role based in Bengaluru.

The Content

Writer will create and refine compelling copy for web pages, product listings, blogs, email campaigns, and social media that aligns with Escape Plan’s brand voice and positioning. Day-to-day responsibilities include researching travel and lifestyle trends, developing content concepts, drafting and editing copy, and ensuring all written materials are accurate, consistent, and engaging.



The role involves collaborating closely with marketing, design, and product teams to support campaigns, launches, and brand storytelling initiatives.

The Content

Writer will also optimize content for searchability and user experience, while maintaining high standards of quality and clarity.

Qualifications

- Strong Web Content Writing and general Writing skills, with the ability to adapt tone and style for different formats and audiences.
- Experience with Content Strategy and Research to plan, structure, and support data-informed storytelling and campaigns.
- Proficiency in Proofreading and basic editing to ensure accuracy, consistency, and adherence to brand guidelines.
- Excellent command of written English and strong attention to detail.
- Ability to work collaboratively with cross-functional teams and manage multiple projects and deadlines.
- Familiarity with digital marketing, SEO principles, and e-commerce or consumer brands is an advantage.
- Bachelor’s degree in Communications, Journalism, English, Marketing, or a related field, or equivalent practical experience.

📌 Content Writer (Bengaluru)
🏢 Escape Plan
📍 Bengaluru