Manager - Commercial (Telugu Business)

Hyderabad, Commercial

Position Title: Manager – Commercial

Level: Manager

Position Purpose: Drive commercial negotiations for original programming and content acquisitions for Telugu, Kannada languages, along with providing other commercial support required by the business.

Education: Graduate or Post Graduate (preferably from a premier B-School)

Experience: Overall experience of 8+ years in a commercial role related to original programming

Reporting Relationship: Senior Manager – Commercial

Location: Hyderbad

Business/Channel/Function: Commercial

Core Responsibilities:

- Work closely with Programming Head and Creative Head on all original production projects
- Contribute to the creative process where required
- Partner with programming teams to ensure project costs align with digital / satellite strategy and approved budgets
- Regularly track budgets and commercial spends through coordination with internal stakeholders
- Develop commercial evaluation models for originals and acquisitions based on market benchmarks
- Build and manage relationships with leading production houses and movie producers
- Act as a single point of contact for internal and external stakeholders
- Ensure compliance with all legal and statutory organizational processes
- Possess robust market knowledge and visit shoot locations when required
- Handle cost evaluation and negotiations with content suppliers, talent, technicians, and vendors
- Represent the brand with integrity, honesty, and transparency to external stakeholders

Critical Competencies:

- Strong production knowledge with attention to detail
- Good understanding of market dynamics
- Strong communication and negotiation skills
- Sound commercial knowledge and business acumen

Behavioural Competencies

- Strategic thinker with strong execution capability
- Ability to balance strategy and execution seamlessly
- Ability to prioritize and manage competing demands with urgency
- Comfortable working in ambiguity




- Strong collaboration and stakeholder management skills
- Inquisitive, analytical, and creative in problem-solving
- Internal Stakeholders:
- Business Head – Digital & TV Cluster
- Programming & Acquisition Head – Digital / Satellite Cluster
- Content teams including Subscriptions, Second Screen, Gaming, Localization, Operations
- Central Commercial Team
- Legal & Finance teams
- External Stakeholders:
- Production houses for Telugu & Kannada
- Producers of Fiction, Non Fiction, Event, OAP and movies
- Other ancillary service providers

Why join us?

CulverMax Entertainmant Pvt Ltd (Formerly known as Sony Pictures Networks India) is home to some of India’s leading entertainment channels such as SET, SAB, MAX, PAL, PIX, Sony BBC Earth, Yay!, Sony Marathi, Sony SIX, Sony TEN, SONY

TEN1, SONY Ten2, SONY TEN3, SONY TEN4, to name a few!

Our foray into the OTT space with one of the most promising streaming platforms, Sony LIV brings us one step closer to being a progressive digitally-led content powerhouse.

Our independent production venture- Studio Next-- has already made its mark with original content and IPs for TV and Digital

Media.

But our quest to Go Beyond doesn’t end there. Neither does our search to find people who can take us there.

We focus on creating an inclusive and equitable workplace where we celebrate diversity with our Bring Your Own Self

Philosophy. We strive to remain an ‘Employer of Choice’ and have been recognized as:

India’s Best Companies to Work For 2021 by the Great Place to Work® Institute

100 Best Companies for Women in India by AVTAR & Seramount for 6 years in a row - UN Women Empowerment

Principles Award 2022 for Gender

Responsive Marketplace and Community Engagement & Partnership ET Human Capital Awards 2023 for Excellence in HR Business Partnership & Team Building Engagement ET Future Skills Awards 2022 for Best Learning Culture in an Organization and Best D&I; Learning Initiative.

The biggest award of course is the thrill our employees feel when they can Tell Stories Beyond the Ordinary!

📌 Commercial Manager (Telugu Business) (Hyderabad)
🏢 Sony Pictures Networks India
📍 Hyderabad