Key purpose of the job: The position is responsible for efficiently and effectively managing RCP partners and ensuring increase in the walk-ins numbers, order booking and increase in sales revenue targets, unit sales and collections (within given budget and timelines) for the assigned project/s in the region through leading a Sales team.
Key Accountabilities
- Sales Value (Rs. Cr) and Volume achievement (Units) as per target. (Sales = Net Order Book)
- To oversee the entire Channel Sales of residential segment of the Region.
- Achieving Targeted Speed of Sales (Units Booked per month) from the assigned channels, contribution Margin to the site targets and achievement of planned targets
- To participate in development of incentive plans for the sales team Sales management
- Increase in efficiency levels of the closing / walk in at the respective sites, tracking and monitoring of the same
- To create and develop various current channels for increasing width and depth of channel distribution pipeline
- To ensure constant tracking and response to competitor activity, specifically for the operating micro-market and provide timely feedback as per market dynamics
- Successfully liaise with various stakeholders and functions to improve individual site level channel activities and customer experience
- Development and implementation of site plans and initiate BTL activities as required
- To review Sales team performance on a daily basis to walk-ins
- To continuously track changing trends of the consumer and convey the same to the HOD
- To track competitor movements in the region and strategies for their properties so as to get strategic advantage and first mover advantage
Strategic
- Focus heavily on RCP channel development and create strong channel partnerships within the region.
- To act as the critical link between various channels & closure managers, to develop robust customer walk-in.
- To evaluate and optimize the effectiveness of channel sales at each site by intelligent identification, development and allocation of channels
- Maintains accurate records for activities conducted and meetings done
- To recommend & execute strategies to ensure uninterrupted walk-ins comprising of the right target group of customers for the specific project site/s assigned, from various channels
Operational
- Managing all Channel related trackers and review mechanism
- Developing direct as well as non-traditional channels
Developmental
- Keep abreast of developments in the area
- Participate in recruitment of appropriate talent in line with approvals for work area
- Manage the team effectively by coaching, mentoring, providing periodic feedback and exposure to enhance learning.
- To share best practices within the project/region
External: Corporates, HNI Clients, Brokers, Property Consultants, Customers, Service partners
Eligibility, Education & Experience Requirement:
- BE or MBA full-time
- Continuously demonstrated ability to achieve sales target through a network of RCP's.
- Continuously demonstrated ability to empanel performing channel partners
- Excellent Communication skills and a proactive attitude