Purpose: We are seeking an experienced Graphic Designer to shape the visual identity, brand aesthetics and creative assets for the brand. Translating designer concepts into captivating digital, print, textile & packaging visuals.

Context: House of Darak brings together distinct fashion identities from Darak’s bold contemporary streetwear to Andressa’s luxury womenswear, couture, and modular occasionwear. Grounded in craftsmanship, character, and purpose, we build meaningful brands for who value how clothing is made as much as how it feels, driven by a team shaping distinctive fashion from the ground up.

Role Accountabilities:

Brand Identity & Visual Design

- Conceptualize, develop, maintain visual assets aligning branding guidelines.
- Translate creative briefs into solid, brand-aligned visual outputs.
- Deliver consistent graphic designs across all brand touchpoints.
- Create engaging organic content, including posts, stories, carousels & reels.
- Develop high-impact creatives, launch assets & media adaptations.
- Design brand communications for events & multi-channel promotional rollouts.
- Resize and adapt master creative layouts across all platforms, sizes & formats.
- Preserve visual hierarchy, legibility & brand identity across all variations.

Brand Systems & Template Creation

- Design & update standardized templates for presentations & proposals.
- Maintain official document formats for SOP’s & internal communications.
- Build reusable templates, libraries & master files for recurring projects.
- Scale design workflows to support ongoing brand & business needs.
- Maintain strict typography, color palettes & imagery across all brands.
- Apply standardized grid systems, iconography to ensure consistency.

E-Commerce & Digital Marketing Assets





- Design high-converting web banners & email newsletter assets.
- Create appealing Social Media, SMS & paid Ad Visuals.

Packaging & Collateral Development

- Design premium packaging, lookbooks & hang tags.
- Create garment labels, care cards & collateral.

Vendor Coordination & Print Production

- Coordinate suppliers for proof & strike-off approvals.
- Approve print finishes & substrate material samples.

Cross-Functional Alignment

- Partner with Merchandising & Production for launches.
- Ensure on-time asset delivery for E-Commerce.

Key Performance Indicators

- Deliver Visual Assets on Schedule
- Maintain Strict Brand Consistency
- High Digital Ad Conversions
- Ensure Print Sample Quality
- Consistent Production Fit
- Reduce Design Error Rates
- Grow Social Engagement Rates
- Cross-Functional Team Alignment

Skills

- Adobe Creative Cloud Suite
- CoralDraw, Illustrator & Indesign
- Expert Textile Print Design Capability
- Understanding of Print Design
- Layouts, Typography & Visual
- Premium Packaging Layout Expert
- Digital Marketing Asset Creation
- Motion graphics for digital content
- File, Asset & Version Management

Minimum Entry Qualification

- Degree & Diploma in Graphic Design
- Luxury Fashion Brand Portfolio
- Software Proficiency

Minimum Experience

- 3–5 Years in Graphic Design
- Experience Across Fashion & Lifestyle Segments
- Multi-Brand Design Experience

Mindset & Aptitude:

Creatively ambitious,



trend-fluent & meticulous about visual precision. Connects brand narrative with digital engagement & luxury print execution. Anticipates aesthetic trends, protects brand guidelines & solves design challenges while maintaining high visual excellence.

Can continuously ask:

“How can this visual asset capture the customer & imagination while amplifying our luxury brand identity & commercial goals?”

Essential Knowledge:

Possesses end-to-end luxury fashion design toolkit bridging high-end brand storytelling and editorial typography precision physical print craftsmanship and high-converting digital assets to ensure uncompromising brand prestige across every touchpoint.

- Luxury Fashion Branding Principles
- Editorial Typography Standards
- Digital Marketing Specifications
- Print & Substrate Mastery
- Pre-Press Color Standards
- Digital Asset Optimization

Personality:

An ideal designer combines creative ambition, meticulous precision, and high emotional intelligence balancing bold inspiration with disciplined ownership to seamlessly elevate the brand under fast-paced deadlines.

- Creative & Detail-Obsessed
- Disciplined Project Ownership
- High Emotional Intelligence
- Fast-Paced Deadline Resilience

Reports To:

- Creative Director
- Chief Operating Officer
- Human Resources Manager

Key Relations - Internal

- Fashion Designer
- Merchandising Team
- Production Team
- E-Commerce Team
- Human Resources Manager

Key Relations - External

- External Printers
- Packaging Suppliers
- Specialised Artisans
- Production Vendors
- External media agencies

Office Timings: 9:00 AM to 6:00 PM Days: Monday to Saturday

Pay: ₹300,000.00 - ₹600,000.00 per year

Benefits:

- Flexible schedule

Work Location: In person

📌 Graphic Designer (India)
🏢 Darak Private
📍 India