09 Nov
|
Xpressedu
|
India
Job Location: Gurugram
Experience: 1–2 Years
Salary: Up to 8 LPA
Employment Type: Full time
Industry: D2C / Consumer Brands
Job Description
We are looking for a creative and result-oriented Influencer Marketing Associate to manage influencer collaborations and execute impactful creator-led campaigns across Instagram, YouTube, and other social media platforms.
The ideal candidate should have experience working with D2C brands, solid influencer networking skills, and the ability to manage campaigns from influencer identification to performance analysis.
Key Responsibilities
Identify, research, and shortlist relevant influencers and content creators across Instagram and YouTube.
Manage end-to-end influencer marketing campaigns, including outreach, negotiations, coordination, content approvals, and execution.
Develop creative influencer campaigns aligned with brand objectives and product launches.
Build and maintain long-term relationships with influencers and creators across different regions of India.
Coordinate with influencer marketing agencies and external partners.
Track campaign performance using metrics such as reach, engagement, views, CTR, conversions, and ROI.
Maintain influencer databases, campaign trackers, budgets, and performance reports.
Stay updated on influencer marketing trends, emerging creators, and social media developments.
Required Skills & Qualifications
1–2 years of experience in influencer marketing, preferably with a D2C brand.
Robust understanding of Instagram and YouTube influencer ecosystems.
Experience in influencer discovery, outreach, negotiation, and campaign management.
Excellent communication, coordination, and relationship-building skills.
Understanding of influencer marketing KPIs and campaign performance metrics.
Ability to manage multiple campaigns and meet deadlines.
Salary
Up to 8,00,000 per annum, depending on experience and suitability.
Interested candidates can apply with their updated resume and relevant influencer campaign experience.
Pay: ₹700,000.00 - ₹800,000.00 per month
Work Location: In person
📌 Influencer Marketing Associatec Requried Gurugram (India)
🏢 Xpressedu
📍 India