10 Nov
|
Rigel Networks
|
Vadodara
10 Nov
Rigel Networks
Vadodara
Job Information :
- Date Opened 04/26/2026
- Job Type Permanent
- Relevant Work Experience 0-1 year
- Timings General Shift
- Work Place Work From Office
- Engagement Type Permanent
- Industry Marketing
- City Vadodara
- State/Province Gujarat
- Country India
- Zip/Postal Code 391101
About Us : We elevate businesses with Technology, Services and Industry-Specific Solutions. : Role Overview
- We are looking for an energetic, creative, and consumer-obsessed Digital Marketing professional to join our growing team. This role is squarely focused on growing our end-user base — driving app subscriptions, service sign-ups, and brand engagement directly with individuals and consumers. You will blend online marketing (social media, content, paid campaigns) with on-ground physical marketing (boot camps, activations, events) to reach and convert target audiences into loyal users. - What You Will Promote
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- Mobile Applications**
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- SaaS / Digital Subscriptions**
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- Consumer-Facing IT Services**
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- Digital Products & Platforms**
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- App-Based Service Offerings**
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- Product Launches & Feature Rollouts - Marketing Channels & Platforms**
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- Instagram**
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- Facebook**
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- YouTube**
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- LinkedIn**
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- WhatsApp & Broadcasts**
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- Google / Meta Ads**
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- Boot Camps & Events**
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- Physical Activations**
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- Referral & Affiliate Programs - Key Responsibilities - Social Media Marketing - Plan, create, and publish engaging content across Instagram, Facebook, YouTube, and LinkedIn to attract end users- Run targeted paid ad campaigns (Meta Ads, Google Ads)
to reach specific consumer demographics and interests- Monitor social media trends and adapt content strategy to maximize reach and engagement- Grow organic followers and build a loyal community around the brand and its products- Respond to comments, DMs, and user queries to build trust and engagement with the audience - Physical & Field Marketing - Plan and execute boot camps, road shows, stalls, and on-ground marketing activations in Vadodara- Represent the brand at college fests, community events, exhibitions, and public gatherings- Distribute promotional material, conduct demos, and interact directly with potential users- Coordinate with local communities, institutions, and groups to expand physical reach - User Acquisition & App Subscription Growth - Drive downloads and subscriptions for mobile apps and digital services among individual users- Design and execute referral programs, offers, and incentives to onboard new users rapidly- Create targeted campaigns segmented by age, interest, location, and behaviour to maximize conversions- Track user acquisition cost (UAC) and work to optimize campaign ROI continuously - Content Creation & Storytelling - Create short-form video content (Reels, YouTube Shorts, Stories) to showcase product features and user benefits- Write compelling captions, ad copy, landing page content, and promotional messaging for target audiences- Collaborate with the design team to produce eye-catching creatives, banners, and campaign assets- Develop testimonial content, user stories, and case studies to build social proof - Analytics & Reporting**- Track key marketing KPIs — impressions,
reach, clicks, CTR, app installs, conversions, and subscriber growth- Use tools like Meta Business Suite, Google Analytics, and app dashboards to measure campaign performance- Provide weekly marketing activity reports with insights and recommendations for improvement
- Requirements : Skill Area
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- What We Are Looking For**
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- Social Media**
- Hands-on experience with Instagram, Facebook, YouTube, LinkedIn
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- Paid Ads**
- Basic knowledge of Meta Ads Manager and Google Ads (preferred)
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- Content Creation**
- Ability to create Reels, Stories, graphics, and ad copy
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- Field Marketing**
- Comfortable doing on-ground campaigns, boot camps, and demos
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- Communication**
- Excellent in Gujarati, Hindi, and English — verbal and written
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- Consumer Mindset**
- Understanding of B2C behaviour and how to influence purchase/sign-up decisions
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- Analytics**
- Comfortable reading campaign data and deriving basic insights
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- Tools (Nice to Have)**
- Canva, CapCut, Meta Business Suite, Google Analytics, ChatGPT for content - Education - Graduate / Pursuing graduation in Mass Communication, Marketing, Business Administration, or any related field- Digital marketing certifications (Google, Meta, HubSpot) are a strong plus- Fresh graduates and final-year students appearing for internship are encouraged to apply - What We Offer - Hands-on exposure to real-world digital marketing campaigns from Day 1- Opportunity to work on live mobile app and product launches- Mentorship from experienced marketing and business professionals- Quick-track growth path from Intern to full-time Executive role based on performance- Creative freedom to ideate, experiment, and own y
📌 Digital Marketing Intern / Executive (Vadodara)
🏢 Rigel Networks
📍 Vadodara