Account Executive - Social Media
Position: Account Executive - Social Media
Founded in 2017, ON PURPOSE exists to use the power of communications to drive social change in India. Climate Action, Public Health, Education, Gender and Tech4Good.

Our focus on building a safe and welcoming workplace for all has led us to innovate with policies like '6 days of paid leave for all menstruating employees'; 12 weeks of parental leave for all non-birthing people and a fixed lunch hour that is mentioned in our signatures. We also have a team of 'D&I; Ke Gunde' who are trained to help us challenge our biases and create a more inclusive workplace.
Don't just take our word for it- In 2025, ON PURPOSE was recognised among the '12 Best Agencies in India and South Asia' by Provoke Media and featured in the exchange4media's PR and Corp Comms Watchlist 2026 (Agencies)'. We've also received multiple honours, including 'Best Organisation for Women Empowerment' at the Women Achievers Summit and Awards 2025, as well as 'Best Culture of the Year', 'Best Diversity & Inclusion of the Year', and 'PR Team of the Year' at the Campaign India Awards.

Own the day-to-day delivery of services for client accounts, ensuring seamless execution of content, design, and campaign deliverables.
Develop and execute content strategies aligned with client objectives, audience insights, and platform best practices.
Lead content planning by reviewing and approving content calendars, coordinating publishing schedules, and ensuring timely execution across platforms.
Manage content and creative production by coordinating with content, design, video, and influencer teams to deliver high-quality assets on schedule.
Oversee publishing, monitoring, community management, reporting, and campaign tracking, ensuring all activities are executed accurately and on time.
Review campaign performance, analyse insights, and recommend optimisations to improve content effectiveness and business outcomes.
Use AI tools responsibly to support research, content ideation,



copy development, reporting, and workflow efficiency while maintaining editorial quality.
Build strong client relationships by managing day-to-day communication, gathering feedback, presenting recommendations, and proactively resolving issues.
Guide and coordinate Junior Account Executives to ensure account operations, publishing, reporting, and deliverables are completed accurately and on time.
Ensure quality, brand consistency, and smooth execution across all client deliverables while maintaining organised workflows and documentation.

Bachelor's degree in Mass Communication, Journalism, Marketing, English, or Communications,

- Good to have a Degree in Sociology, Philosophy, Economics, or related interdisciplinary fields, backed by strong written and verbal communication abilities.
- 1–3 years of experience in social media management, content marketing, digital communications, or account management.
- Excellent written and verbal communication skills, with strong content writing, editing, and proofreading abilities.
- Good understanding of social media platforms, content strategy, digital marketing, and platform best practices.
- Experience managing content calendars, publishing workflows, and coordinating end-to-end content production.
- Ability to interpret social media analytics, campaign performance, and reporting to generate actionable insights.
- ChatGPT, Gemini, Claude) to support research, content development, reporting, and workflow efficiency.
- Experience coordinating with cross-functional teams, including content, design, video, and client servicing.
- Robust organisational, multitasking,



and project management skills, with the ability to manage multiple priorities and deadlines.
- Confidence in managing day-to-day client communication and coordinating feedback across internal and external stakeholders.
- High attention to detail, quality, and brand consistency across all deliverables.
- Familiarity with social media management and publishing tools (e.g. Hootsuite, Sprout Social, Buffer, Meta Business Suite) and basic design tools such as Canva.
- We're bringing the best of communication techniques to solve some of India's most troubling social issues. A space to make your own: if you have the talent, ambition and willingness to learn, you'll most definitely find your own space in communications that you can own and hone.

ON PURPOSE is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability.

The 100 Best Consumer PR Agencies in the World - PRovoke Media, 2026
Best Organisation for Women's Empowerment - e4m Women Achievers Awards, 2026, 2024, 2023, 2022 & 2021
Diversity Champion Award - ICCO Global Awards, 2024
Best Asia-Pacific Midsize Agency to Work For - PRovoke Media, 2024
Best Diversity & Inclusion of the Year - Campaign India, 2024, 2022
PR Team of the Year - Campaign India, 2024, 2022, 2021, 2020 & 2019
Social Impact & Policy Communication Agency of the Year - PRMoment.Fastest Growing Consultancy in India - Provoke Media, 2023
Agency of the Year, Rising - ET Brand Equity, Kaleido Awards, 2021 & 2020
Top 5 (Small) Best Consultancies to Work With across Asia-Pacific, Provoke Media, 2022, 2020 & 2019
PR Consultancy of the Year (Small) & Emerging Consultancy of the Year, Fulcrum Awards, 2022, 2021, 2020 & 2018

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📌 Social Media Manager - Education (Delhi)
🏢 On Purpose
📍 Delhi