Company Description Helical Consulting supports manufacturers and distributors in transforming data into clear, actionable decisions. The company specializes in ERP modernization, enterprise AI, automation, and analytics to improve operational efficiency and business performance.

Helical

Consulting focuses on helping organizations transition from legacy ERP systems to intelligent enterprises. The firm works with clients across Africa and the UAE, providing technology-driven consulting and implementation services. Team members collaborate closely with industrial clients to shape contemporary, data-informed operations.

Role Description The Digital Marketing Specialist role is a full-time, on-site position based in Bareilly. This role is responsible for planning and executing digital marketing campaigns across channels such as social media, email, and search, aligned with Helical Consulting’s services and target markets. Day-to-day tasks include managing social media accounts, creating and optimizing online content, monitoring web and campaign analytics, and reporting performance against key metrics.

The Digital Marketing

Specialist will support lead generation and brand awareness initiatives, coordinate with internal teams to develop marketing assets, and ensure consistent,



professional communication across all digital touchpoints. The role also involves staying current with digital marketing trends and proposing data-driven improvements to campaigns.

Qualifications

- Candidates should possess strong Digital Marketing and Online Marketing skills, including campaign planning and execution.
- Candidates should possess Social Media Marketing skills for managing, growing, and engaging audiences on key platforms.
- Candidates should possess Web Analytics skills for tracking performance, interpreting data, and optimizing campaigns.
- Candidates should possess clear and professional Communication skills for writing, presenting, and collaborating with stakeholders.
- Relevant experience with B2B marketing, preferably in technology, consulting, or industrial sectors.
- Familiarity with tools such as Google Analytics, advertising platforms (e.g., Google Ads, LinkedIn Ads), and social media management tools.
- Ability to work on-site in Bareilly, manage multiple projects, and meet deadlines with attention to detail.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

Salary - Up to 2,40,000 per annum.

📌 Digital Marketing Specialist (Bareilly)
🏢 Helical Consulting
📍 Bareilly