**Banana farming in Maharashtra runs on broken labour systems.**And that’s exactly what we’re going after, Category Manager – Banana.Bunch covering. Propping. Deleafing. Harvesting.Every season, farmers depend on unorganised labour, last-minute coordination, and inconsistent execution for some of the most critical work in the entire crop cycle.We’re fixing that.At Bharat Intelligence, we’re building organised labour + service infrastructure for Indian agriculture.And Banana is our first big category play in Maharashtra.---We’re looking for someone to own it end-to-end.Not manage operations.Not coordinate field teams.**Build the entire category.**---## Category Manager – BananaLocation: Maharashtra Banana BeltVertical: Fruit Care + Harvesting Labour ServicesWorking Days: 6 days a week---## What you’ll actually doYou will build the Banana business from zero.No inherited system. No playbook. No safety net.---### You will design the category
- Decide which banana clusters we enter first
- Map farmers, acreage, crop cycles, labour gaps
- Build the launch playbook for every region
- Turn messy field realities into a structured system---### You will build the service layerFruit care + harvesting is the core:
- Bunch covering / sleeving
- Propping & plant support
- Deleafing & cleaning
- Harvesting operations
- Pre-harvest quality protectionYou define:
- SOPs
- Pricing
- Productivity benchmarks
- Quality standards
- Training systems---### You will own harvesting (the hardest part)Harvesting banana is not “labour allocation”.It is timing + skill + execution discipline.You will:
- Build trained harvesting teams
- Ensure peak-season availability
- Standardise execution quality
- Reduce farmer dependency on informal labour networks
- Handle real-time harvest-day chaos---### You will own farmersNo farmers → no category.So you will:
- Go village to village
- Build relationships from scratch
- Convert trust into repeat usage
- Handle pricing conversations + escalations
- Own the full farmer lifecycle---### You will build the labour engineNo labour system → nothing scales.So you will:
- Build local + migrant worker pools
- Train banana-specific labour
- Set productivity standards
- Ensure availability before demand spikes
- Keep execution running in peak season pressure---### You will run clusters like operating systems
- Micro-cluster design
- Daily execution control
- Field coordination across teams
- Fulfilment + quality tracking
- Weekly + seasonal planning rhythm---### You will define the businessThis is not operations.This is category building.You will:
- Define pricing models
- Track unit economics
- Identify repeat service bundles
- Build expansion playbooks
- Decide what scales and what dies---## What success looks like
- Banana clusters running predictably
- Farmers repeating services every cycle
- Harvesting happening without chaos
- Labour available before demand spikes
- Robust fulfilment + low escalation
- Clear path to scale across Maharashtra---## Who this is forThis is not for people who need structure.It is for people who create it.
- 4–8 years in agri ops / rural business / field operations / marketplace ops
- Comfortable living in villages and production clusters
- Strong execution under uncertainty
- Can build systems from scratch
- Can handle farmers + labour + field pressure
- Willing to travel constantly---## Why this mattersBanana is one of Maharashtra’s most labour-heavy crops.High repetition. High dependency. High chaos.If you fix this category, you don’t just fix operations —You build a scalable agricultural services model for India.---## One lineBuild the banana vertical at Bharat Intelligence from zero — and turn one of India’s most unorganised labour markets into a structured, scalable category.#Agriculture #AgriTech #StartupJobs #Operations #CategoryManager #Maharashtra #BuildInPublic #RuralIndia